Programme revenue, not signups
Rank channels by revenue billed across the programme rather than by first payments.
For Weight Loss Clinics
Which channels produced patients who stayed?
Match programme revenue and repeat prescriptions to the enquiries and ads that produced the patient — because month one is not the business.
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The blind spot
What's actually happening
Enquiry volume in this category is enormous and cheap. Programme revenue depends entirely on how long patients stay, and enquiry counts say nothing about that.
Retention is the whole model
Run over a longer range and every month a patient stays traces to the acquiring channel.
Nothing to install
No scripts, no tracking numbers. Two exports.
The number you can take into a budget meeting
Not impressions, not leads, not cost per click. Closed revenue, by the channel that produced it, for a period you choose — with the portion we could not trace shown rather than quietly shared out across your paid channels.
Q3 2026
Total revenue $270,000
Attributed to a channel $194,400 72% of revenue
Average deal $440
Match rate 80%
| Channel | Sales | Revenue | Share |
|---|---|---|---|
| Meta Ads | 214 | $97,200 | |
| Google Ads | 138 | $62,100 | |
| Email marketing | 96 | $35,100 | |
| Direct / Unknown | 171 | $75,600 |
Month one is not the business
A weight-management programme earns over months. A patient who signs up and stops after four weeks is worth a fraction of one who stays a year, and channels differ enormously on that measure.
Ranking by programme revenue over a longer range rather than by signups shows which channel produces patients who continue. It is common for the cheapest signup source to have the worst retention by a wide margin.
Demand is high and quality varies wildly
GLP-1 demand made enquiries abundant and cheap, which made cost per lead look excellent everywhere and stopped distinguishing between channels at all.
Revenue per acquired patient still distinguishes them sharply. That is the number that survives a demand spike.
What changes when you can prove it
You stop defending the budget and start growing it
"We generated 400 leads" invites an argument. "This channel closed $186,400 last quarter, here is the reconciliation" ends one. The teams that can show closed revenue by channel are the teams that get the next increase approved, because they are asking with evidence rather than with conviction.
You can cut the wrong channel without a fight
Killing spend is politically harder than adding it, because someone always owns the channel being cut. A number that reconciles to the sales export takes the argument out of the room — you are not overruling a colleague's judgement, you are reading the same ledger they are.
Your reporting survives the finance review
Platform-reported conversions do not reconcile to revenue, and eventually someone in finance notices. Reporting built from your own closed-sales export starts from the number finance already trusts, which is why it holds up when it is checked.
You answer in an afternoon, not a quarter
Because this reconciles exports rather than tracking visitors, it works on months that have already closed. You are not instrumenting now to learn something in ninety days — you can answer for last quarter today, which is usually when the question is being asked.
What weight loss clinics usually push back on
We get more enquiries than we can handle.
Then the question is not volume but which channel produces patients who stay — which is exactly what ranking on programme revenue answers.
Patients pause and restart.
Run the report over a longer range and their whole history traces back to the acquiring channel.
Our data is clinical.
The match needs a contact detail, an amount and a date. Keep prescriptions and clinical notes out of the export.
Pricing
Flat monthly pricing with no per-call, per-minute or per-form fees. The number here is the number on the invoice. Most weight loss clinics land on Growth.
Starter
A single business getting started
$49/mo
billed monthly
- 1 workspace · 1 seat
- 500 sales records / month
- 6-month saved history
- Phone + email matching with confidence tiers
- Assisted column mapping
- Your logo on every report
- CSV export
Growth
Most popularA business scaling ad spend
$199/mo
billed monthly
- 1 workspace · 2 seats
- 5,000 sales records / month
- 13-month history (year over year)
- Campaign drill-down and period comparison
- PDF + shareable read-only report
- Your logo on every report
- Priority support
Enterprise
One business closing at volume
$499/mo
billed monthly
- 1 workspace · 10 seats
- 25,000 sales records / month (+$49 per 10,000)
- 24-month history
- Campaign drill-down and period comparison
- Your logo on every report
- Roles, permissions and guided onboarding
Agency
Reporting on many clients at once
$799/mo
billed monthly
- 10 client workspaces (+$25/mo each)
- 10 seats
- 10,000 sales records / month per workspace
- 24-month history
- White-label reports — our mark removed entirely
- Roles, permissions and guided onboarding
Questions weight loss clinics ask
Billed programme revenue: a patient contact email or phone, the amount, and the date.
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