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Para monday CRM

Three boards, three column names, one question nobody can answer.

Export deals and leads from your boards, reconcile them once in the file, and get a single revenue-by-source answer.

Sin clave de API Nada que instalar en monday CRMNada que instalar Sin tarjeta de créditoSin tarjeta

CloseRev reads a monday CRM export of won deals — the contact's phone or email, the amount and the date — and matches it against the leads that produced them. Because monday boards are configured by the teams that use them, the same company often has several boards with different column names describing the same thing, and the export is where that finally has to be reconciled. Revenue with no traceable lead is reported as Direct / Unknown.

Comprobado por última vez con la documentación del propio monday CRM el 24 de septiembre de 2026.

La brecha

Each team built the board it needed. None of them can be added together.

monday CRM ve

Qué se vendió, a quién y por cuánto.

ninguna fila en común
Su cuenta publicitaria ve

El clic, la palabra clave, la llamada y cuánto costó cada uno.

El archivo

Qué debe contener la exportación.

Tres cosas sostienen la coincidencia: quién, cuánto y cuándo. Todo lo demás es opcional y solo cambia cómo se puede desglosar el informe.

  1. Necesaria

    Contact phone or email

    Whichever column holds it — the name varies by board, which is exactly why the join runs on the value rather than the column.

  2. Necesaria

    Deal value

    The won amount. Whatever the column is called, it needs to mean the same thing on every board you export.

  3. Necesaria

    Close date

    When the item moved to won. Keep the created date too if the board records it.

  4. Necesaria

    Source column

    The board's own source or channel column, exported as data to be checked rather than assumed correct.

Paso a paso

Cómo sacar el archivo de monday CRM.

Escrito para quien tiene monday CRM abierto en la pestaña de al lado. Los nombres de los informes varían según la edición, así que cada paso indica qué buscar.

  1. Export each board separately

    Do not merge them inside monday first. Reconciling in the export file is where the differences become visible rather than averaged away.

  2. Agree what the value column means

    One board's number may be annual and another's the contract. Fix that once, in the file, and write down which you chose.

  3. Export leads as well as deals

    Including the ones that went nowhere, because they are what the channel cost.

  4. Take a year

    Long enough for the cycle to complete and for board-level quirks to show up as patterns rather than noise.

  5. Upload

    The join runs on the phone and the email, normalised, so differing column names across boards stop mattering.

Lo que recibe

La página que monday CRM no puede mostrarle.

Ingresos por canal, el número de ventas detrás de cada cifra y un grupo honesto para las que nadie pudo rastrear. Cifras de ejemplo, del caso práctico de la página Agencias de marketing, no de una cuenta de monday CRM.

Atribuidos a un canal$326,20077% de $423,600
Ventas coincidentes128 de 172solo alta confianza
Ticket medio$2,460por venta pagada
CanalProporciónVentasIngresos
Google Ads61$186,400
Meta Ads48$93,200
Email marketing19$46,600
Directo / Desconocido44$97,400

Las ventas sin coincidencia quedan en Directo / Desconocido. Nunca se reparten entre los canales pagados para que el total se vea mejor.

El argumento

Qué cambia cuando cada deal y el anuncio comparten una fila.

Flexible boards produce flexible definitions, and revenue reporting needs one

The reason a team adopts monday is that anyone can build the board they need, and that is a genuine strength for running work.

It is a weakness the moment somebody asks a question that spans boards, because 'value', 'deal size' and 'contract' were defined independently by people solving different problems.

Reconciling them in an export is not a workaround; it is the only place the definitions can be compared side by side without rebuilding everybody's board.

The report ranks on one definition, stated once, which is what makes the answer defensible when a board owner disagrees with it.

It also makes the disagreements explicit, and those are usually worth fixing at the source afterwards.

A join on the contact detail survives what a column mapping does not

Matching records across boards by an internal identifier breaks as soon as somebody duplicates an item or rebuilds a board.

A phone number and an email survive all of that, because they belong to the person rather than to the tool.

Normalisation runs first — country codes, punctuation, casing — and the report shows which key joined each row, so the match can be inspected rather than trusted.

That property is what lets this work across several boards, an old spreadsheet and a lead file from an advertising platform at the same time.

It is also why nothing here needs an integration, an API key or a developer.

The source column is a claim and the join is a check

Most boards have a source or channel column, filled in by whoever created the item, and it is exactly as reliable as that description suggests.

Joining leads to deals on the contact detail gives a second view of the same question, produced by a different mechanism.

Where the two agree, the column can be trusted. Where they disagree, the report shows the gap rather than silently preferring one.

In practice the disagreement clusters — one board, one team, one period — which usually points at a process change nobody documented.

Finding that is worth as much as the ranking itself.

Won is not paid, and on a configurable board the distance can be large

An item moved to a won group carries whatever value somebody typed, at whatever moment they decided the deal was done.

Where the business invoices from another system, exporting revenue from there instead gives the collected figure and turns the deal value into a forecast again.

The gap between them is not distributed evenly across sources, and measuring it once tells you whether it is worth the second export permanently.

Where only the board figure exists, the report uses it and labels it as such rather than implying a precision the data does not have.

Preguntas justas

«monday CRM ya hace eso». No exactamente.

Ellos dicen

«We have dashboards on monday already.»

Nosotros decimos

On the boards' own columns. This joins deals to leads on the contact detail, which is a different mechanism and therefore a check.

Ellos dicen

«Our boards are consistent.»

Nosotros decimos

Then the reconciliation takes minutes and you have evidence rather than an assumption.

Ellos dicen

«Can you not just read the boards?»

Nosotros decimos

No, and deliberately: it reads files you exported, so nothing here has access to your workspace.

Preguntas

monday CRM, en concreto.

¿Algo más? Pregúntenos y le responderá una persona.

No. It reads exported files, so your boards, automations and workspace stay untouched.

monday CRM y los demás nombres de productos y logotipos de esta página pertenecen a sus propietarios y se muestran para identificar el software del que procede un archivo. CloseRev no está afiliada a ellos ni cuenta con su respaldo, y no se conecta a ninguno: lee un archivo que usted exporta.

Empiece hoy

Dos exportaciones y lo sabrá.

Nada que instalar en monday CRM, sin clave de API y sin necesidad de haber rastreado nada hasta ahora. El año pasado funciona igual de bien que este mes.