For Pain Management

Which channels produced treated, paying patients?

Match completed treatment episodes and their revenue to the campaigns and referrals that produced the patient.

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The blind spot

What's actually happening

Pain practices are built on physician referral and increasingly advertise directly. The two have never been compared on the same basis.

Treatment revenue, not enquiries

Rank channels by the revenue they produced, so one high-value case outweighs a page of enquiries.

Patients decide slowly

A consultation this quarter and treatment the next still credits the campaign behind it.

Nothing inferred about a patient

Only exact matches count automatically; no diagnosis or clinical data is ever needed.

The number you can take into a budget meeting

Not impressions, not leads, not cost per click. Closed revenue, by the channel that produced it, for a period you choose — with the portion we could not trace shown rather than quietly shared out across your paid channels.

FY2026
Total revenue $700,000
Attributed to a channel $420,000 60% of revenue
Average deal $1,240
Match rate 74%
ChannelSalesRevenueShare
Google Ads127$154,000
Physician referral178$217,000
Meta Ads41$49,000
Direct / Unknown231$280,000

Referral is a channel, and it can be ranked

Most pain practices know referral matters and cannot say which referrers produce revenue rather than consultations, or whether that changed this year.

A referral list uploaded as a source file ranks referrers on treatment revenue alongside paid channels — which is both a marketing report and a relationship-management one.

An episode is a course of treatment, not a visit

A patient may attend for a series of injections over months. Attributing only the first visit undercounts the channel that produced them several times over.

Matching on the patient means the whole episode credits the original channel, which is the only figure that can sensibly be compared against acquisition cost.

What changes when you can prove it

You stop defending the budget and start growing it

"We generated 400 leads" invites an argument. "This channel closed $186,400 last quarter, here is the reconciliation" ends one. The teams that can show closed revenue by channel are the teams that get the next increase approved, because they are asking with evidence rather than with conviction.

You can cut the wrong channel without a fight

Killing spend is politically harder than adding it, because someone always owns the channel being cut. A number that reconciles to the sales export takes the argument out of the room — you are not overruling a colleague's judgement, you are reading the same ledger they are.

Your reporting survives the finance review

Platform-reported conversions do not reconcile to revenue, and eventually someone in finance notices. Reporting built from your own closed-sales export starts from the number finance already trusts, which is why it holds up when it is checked.

You answer in an afternoon, not a quarter

Because this reconciles exports rather than tracking visitors, it works on months that have already closed. You are not instrumenting now to learn something in ninety days — you can answer for last quarter today, which is usually when the question is being asked.

What pain management usually push back on

We rely on physician referrals.

Then upload that list — the point is to rank referral honestly against advertising, not to pretend advertising is bigger.

Treatment happens over months.

Which is why later visits credit the original channel. Export collected revenue with dates and the episode is counted properly.

Patient privacy is regulated.

Only a contact detail, an amount and a date are needed. No diagnosis, no procedure detail.

Pricing

Flat monthly pricing with no per-call, per-minute or per-form fees. The number here is the number on the invoice. Most pain management land on Growth.

Starter

A single business getting started

$49/mo

billed monthly

  • 1 workspace · 1 seat
  • 500 sales records / month
  • 6-month saved history
  • Phone + email matching with confidence tiers
  • Assisted column mapping
  • Your logo on every report
  • CSV export

Enterprise

One business closing at volume

$499/mo

billed monthly

  • 1 workspace · 10 seats
  • 25,000 sales records / month (+$49 per 10,000)
  • 24-month history
  • Campaign drill-down and period comparison
  • Your logo on every report
  • Roles, permissions and guided onboarding

Agency

Reporting on many clients at once

$799/mo

billed monthly

  • 10 client workspaces (+$25/mo each)
  • 10 seats
  • 10,000 sales records / month per workspace
  • 24-month history
  • White-label reports — our mark removed entirely
  • Roles, permissions and guided onboarding

Questions pain management ask

Completed treatments or collected revenue: a patient email or phone, the amount, and a date.

Stop guessing which ads pay off.

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