Gross profit, not form fills
Rank channels by the gross they produced, so one profitable deal outweighs a page of leads.
For RV & Marine Dealers
Which channels produced sold units and gross?
Match sold units and the gross they carry to the campaigns and enquiries that produced the buyer, months before the signature.
No card required Nothing to install Cancel anytime
RV & Marine Dealers workspace FY2026
Sold units traced to a channel
$806,000 62% of $1,300,000 paid
- Google Ads $338,000 · 26%
- Meta Ads $195,000 · 15%
- Marketplace listings $273,000 · 21%
- Direct / Unknown $494,000 · 38%
Direct / Unknown is shown, never shared out across the channels above.
Google Ads · LeadFY2026 14 · (•••) •••-0134
Closed sale · FY2026 27$13,000
Matched · high confidence
The blind spot
What's actually happening
An RV or boat is a considered purchase made over a season. Lead forms fire in January and units are delivered in May, and nothing connects the two.
What you get
Built for RV & Marine Dealers.
Long consideration, credited properly
Someone who enquired in March and bought in June still credits March's campaign.
Numbers the GM will accept
Only exact matches count automatically; anything weaker is flagged for review rather than assumed.
A worked example
The number you can take into a budget meeting.
Not impressions, not leads, not cost per click. Closed revenue, by the channel that produced it, for a period you choose — with the portion we could not trace shown rather than quietly shared out across your paid channels.
Total revenue$1,300,000paid sold units
Attributed to a channel$806,00062% of revenue
Average deal$13,000per paid sale
Match rate66%of sales matched
| Channel | Sales | Revenue | Share | % |
|---|---|---|---|---|
| Google Ads | 26 | $338,000 | 26% | |
| Meta Ads | 14 | $195,000 | 15% | |
| Marketplace listings | 21 | $273,000 | 21% | |
| Direct / Unknown | 38 | $494,000 | 38% |
01
Six-figure units bought after months of research
Nobody buys a motorhome on a first visit. The research runs across a winter, across several devices, and frequently ends at a show rather than online.
Because the match is on the buyer and not the session, the campaign that produced the enquiry keeps the credit whenever the unit is finally delivered — including across a change of financial year.
02
Shows and events are a channel you can finally rank
RV and boat shows absorb a large share of a dealer's marketing budget and are almost never measured beyond a count of badges scanned.
The scan list is a source file. Uploaded, a show ranks on sold units and gross against every paid channel, which usually settles an argument that has run for years.
Why it matters
What changes when you can prove it.
You stop defending the budget and start growing it
"We generated 400 leads" invites an argument. "This channel closed $186,400 last quarter, here is the reconciliation" ends one. The teams that can show closed revenue by channel are the teams that get the next increase approved, because they are asking with evidence rather than with conviction.
You can cut the wrong channel without a fight
Killing spend is politically harder than adding it, because someone always owns the channel being cut. A number that reconciles to the sales export takes the argument out of the room — you are not overruling a colleague's judgement, you are reading the same ledger they are.
Your reporting survives the finance review
Platform-reported conversions do not reconcile to revenue, and eventually someone in finance notices. Reporting built from your own closed-sales export starts from the number finance already trusts, which is why it holds up when it is checked.
You answer in an afternoon, not a quarter
Because this reconciles exports rather than tracking visitors, it works on months that have already closed. You are not instrumenting now to learn something in ninety days — you can answer for last quarter today, which is usually when the question is being asked.
Honest answers
The pushback we hear from RV & Marine Dealers.
They say
Buyers take months to decide.
We say
Which is the point — there is no attribution window, so a spring delivery still credits a winter campaign.
They say
Shows are our biggest spend.
We say
Upload the badge-scan or enquiry list as a source file and the show ranks on units and gross like anything else.
They say
Our DMS is niche.
We say
A CSV export of delivered units is enough. Any column layout works.
Pricing
Flat monthly pricing. No per-call fees.
The number here is the number on the invoice — no per-call, per-minute or per-form fees. Most RV, boat and trailer dealerships land on Growth — thirteen months of history to compare a month to the same month last year, and a PDF you can put in front of whoever holds the budget.
Most popular
Growth
A business scaling ad spend
$199/mo
billed monthly
- 1 workspace · 2 seats
- 5,000 sales records / month
- 13-month history (year over year)
- Campaign drill-down and period comparison
- PDF + shareable read-only report
- Your logo on every report
- Priority support
Questions
Questions we get about RV & Marine Dealers.
Anything else? Talk to us — a person answers, usually the same day.
Delivered units: a buyer email or phone, the gross or price, and a date.
Upload the badge-scan or enquiry list as the source file.
Yes — later revenue credits the channel that produced the buyer.
Yes, with a category column.
Yes. There is no attribution window.
Encrypted, isolated per workspace, deletable, DPA available.
No.
Delivered-unit rows analysed in a calendar month. Lead rows do not count.
Nearby
Also worth reading.
Powersports Dealers
Match sold units, their gross and the parts and service that follow to the campaigns that produced the buyer.
See how it worksAuto Dealers
Match delivered vehicles and front-end gross to the calls, forms and ads that produced them.
See how it worksAuto Repair Shops
Match closed repair orders and their revenue to the calls and campaigns that produced them.
See how it worksStart today
Stop guessing which ads pay off.
Upload two exports and see your real revenue by channel in minutes. Three days free, no card.