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Para JobNimbus

Sold is a stage. Built is a job. Collected is the only one that pays anybody.

Export collected work from JobNimbus, upload the leads behind it, and rank channels on the stage that actually pays.

Sem chave de API Nada para instalar no JobNimbusNada para instalar Sem cartão de créditoSem cartão

CloseRev reads a JobNimbus export of invoiced or collected work — the customer's phone or email, the amount and the date — and matches it against the canvassing, calls and ads that produced the lead. JobNimbus tracks a job from lead through sold to built, and the gap between those stages is where a contractor's real economics live. Revenue with no traceable lead is reported as Direct / Unknown.

Verificado pela última vez na documentação do próprio JobNimbus em 25 de setembro de 2026.

A lacuna

The pipeline says sold. The crew calendar says otherwise, and the bank says something else again.

O JobNimbus vê

O que foi vendido, para quem e por quanto.

nenhuma linha em comum
Sua conta de anúncios vê

O clique, a palavra-chave, a ligação e quanto cada um custou.

O arquivo

O que a exportação precisa ter.

Três coisas sustentam a correspondência: quem, quanto e quando. O resto é opcional e só muda como o relatório pode ser detalhado.

  1. Obrigatória

    Customer phone or email

    On the contact record. Phone carries the match in this trade, canvassed leads included.

  2. Obrigatória

    Amount collected

    What was received. A signed contract is a stage and a percentage of them never get built.

  3. Obrigatória

    Payment date

    When money arrived. Keep the lead created date too — the gap runs to months on insurance work.

  4. Opcional

    Job type and workflow stage

    Retail or insurance, and where jobs stop. Both explain more than the revenue ranking alone.

Passo a passo

Como tirar o arquivo do JobNimbus.

Escrito para quem está com o JobNimbus aberto na aba ao lado. Os nomes dos relatórios variam conforme a edição, então cada passo diz o que procurar.

  1. Export collected work

    One row per payment with a customer contact detail, the amount and the date.

  2. Export the jobs that sold and never built

    They are a real cost — a measure-up, a contract, sometimes a deposit refunded — and they cluster by source.

  3. Separate insurance from retail

    Their values are set by different people on different timelines, and averaging them describes neither.

  4. Export your lead sources

    Canvasser codes, tracked numbers, search and social, storm lists and any marketplace you buy from.

  5. Upload both

    The join runs on the phone and the email, normalised, grouped by when the lead arrived.

O que você recebe

A página que o JobNimbus não consegue mostrar.

Receita por canal, a quantidade de vendas por trás de cada número e uma categoria honesta para as que ninguém conseguiu rastrear. Números de exemplo, do caso prático da página Empresas de telhados — não de uma conta do JobNimbus.

Atribuída a um canal$540,00060% de $900,000
Vendas com correspondência31 de 52só alta confiança
Ticket médio$17,300por venda paga
CanalParcelaVendasReceita
Google Ads19$342,000
Meta Ads9$153,000
E‑mail marketing3$45,000
Direto / Desconhecido21$360,000

Vendas sem correspondência ficam em Direto / Desconhecido. Nunca são distribuídas entre os canais pagos para melhorar o total.

O argumento

O que muda quando cada job e o anúncio ficam na mesma linha.

The gap between sold and built is where contractors lose money quietly

A job can be sold and then die: the adjuster reduces the scope, the homeowner changes their mind, the mortgage company sits on the cheque, the crew never gets scheduled.

Every one of those has already consumed a measure-up, a sales appointment and a contract, and none of them produced revenue.

Ranking channels on sold jobs therefore rewards whichever source produces the most contracts, not the most roofs, and the two lists are different.

Exporting the sold-and-never-built jobs alongside the collected ones makes the difference visible per source, which is the number worth acting on.

It is also usually a process finding rather than a channel one: a source whose jobs die at one particular stage is pointing at that stage.

Insurance and retail work are two businesses sharing a pipeline

On an insurance job the price is set by an adjuster, the timeline is set by a carrier, and the contractor's sales process is mostly about documentation.

On a retail job the price is the contractor's, the timeline is the homeowner's, and the sale is a sale.

Blending them produces an average value that describes neither and a conversion rate that moves with the weather rather than with the marketing.

Where the export carries a job type, the report splits on it and each gets its own ranking and its own sensible window.

Most contractors find the sources feeding each barely overlap, which argues for two budgets rather than one.

Canvassing has a payroll cost and belongs in the same comparison

Door-knocking produces a large share of exterior work in storm markets, and the cost of it — wages, commission, vehicles — is entirely knowable.

Because it is a payroll line rather than an advertising invoice, it sits outside the marketing report and is never ranked against paid search.

A canvasser code on the lead puts it into the same comparison on the same collected revenue, against what it genuinely cost.

The finding is often about which crews and which neighbourhoods produced collected work rather than signatures, which changes next season's plan more than a channel ranking would.

Storm weeks are weather, not marketing

A hail event fills the pipeline for a fortnight. Those leads arrived because of the sky, and crediting them to whatever campaign happened to be running produces a conclusion that will not repeat.

Reading those weeks separately — by job type, by an insurance flag, or simply by the date range — keeps the rest of the year honest.

The point is not to discard the revenue, which is real, but to stop it being used as evidence that something works.

A contractor who does this consistently ends up with a defensible picture of the baseline, which is the thing that decides whether to spend in a quiet season.

It also stops the reverse error, which is cutting a channel that looked poor during a month when every crew was busy with storm work and nobody answered the phone. That is a capacity problem wearing a marketing problem's clothes.

Perguntas justas

“O JobNimbus já faz isso.” Não exatamente.

Eles dizem

“JobNimbus already reports on the pipeline.”

Nós dizemos

It does, thoroughly. It has no record of the canvasser, advert or storm list that produced the contact.

Eles dizem

“We measure sold jobs.”

Nós dizemos

Sold is a stage, and a percentage of sold jobs never get built. The channels differ on that percentage.

Eles dizem

“Most of our work is insurance.”

Nós dizemos

Then split it out and the retail ranking becomes readable for the first time.

Perguntas

JobNimbus, especificamente.

Outra dúvida? Pergunte e uma pessoa responde.

No. It reads an exported file, so your boards, documents and photographs stay where they are.

JobNimbus e os demais nomes de produtos e logotipos desta página pertencem aos seus donos e aparecem para identificar o software de onde vem um arquivo. A CloseRev não é afiliada a eles nem endossada por eles, e não se conecta a nenhum: ela lê um arquivo que você exporta.

Comece hoje

Duas exportações, e você vai saber.

Nada para instalar no JobNimbus, sem chave de API e sem precisar ter rastreado nada até agora. O ano passado funciona tão bem quanto este mês.