Revenue, not calls
Rank channels by the jobs they actually closed, so one large job outweighs twenty enquiries.
For Gutters & Siding
Which channels produced signed exterior jobs?
Match signed jobs and their value to the calls and campaigns that produced them, including the work that follows a roof.
No card required Nothing to install Cancel anytime
Gutters & Siding workspace FY2026
Signed jobs traced to a channel
$199,500 57% of $350,000 paid
- Google Ads $105,000 · 30%
- Local service ads $63,000 · 18%
- Meta Ads $31,500 · 9%
- Direct / Unknown $150,500 · 43%
Direct / Unknown is shown, never shared out across the channels above.
Google Ads · LeadFY2026 14 · (•••) •••-0134
Closed sale · FY2026 27$2,140
Matched · high confidence
The blind spot
What's actually happening
Gutter cleaning and full siding replacement arrive through the same channels and are fifty times apart in value.
What you get
Built for Gutters & Siding.
Quotes that close weeks later
A quote given in spring and accepted in summer still credits the campaign behind it.
Defensible before you raise a budget
Only exact matches count automatically; anything weaker is flagged rather than assumed.
A worked example
The number you can take into a budget meeting.
Not impressions, not leads, not cost per click. Closed revenue, by the channel that produced it, for a period you choose — with the portion we could not trace shown rather than quietly shared out across your paid channels.
Total revenue$350,000paid signed jobs
Attributed to a channel$199,50057% of revenue
Average deal$2,140per paid sale
Match rate76%of sales matched
| Channel | Sales | Revenue | Share | % |
|---|---|---|---|---|
| Google Ads | 49 | $105,000 | 30% | |
| Local service ads | 29 | $63,000 | 18% | |
| Meta Ads | 15 | $31,500 | 9% | |
| Direct / Unknown | 71 | $150,500 | 43% |
01
Small jobs are how the large ones start
A homeowner who books a gutter clean this autumn is a strong candidate for a full replacement within two years, and no click-based tool connects the two.
Because the match is on the customer, the later job credits the channel that produced them originally — which turns low-value acquisition work into a measurable investment rather than a cost.
02
Storm and hail seasons need their own comparison
Exterior demand spikes after weather events, and a channel that looks exceptional in a hail month can be unremarkable the rest of the year.
Running specific date ranges separates event-driven revenue from baseline, so budget decisions are not made on a fortnight of unusual demand.
Why it matters
What changes when you can prove it.
You stop defending the budget and start growing it
"We generated 400 leads" invites an argument. "This channel closed $186,400 last quarter, here is the reconciliation" ends one. The teams that can show closed revenue by channel are the teams that get the next increase approved, because they are asking with evidence rather than with conviction.
You can cut the wrong channel without a fight
Killing spend is politically harder than adding it, because someone always owns the channel being cut. A number that reconciles to the sales export takes the argument out of the room — you are not overruling a colleague's judgement, you are reading the same ledger they are.
Your reporting survives the finance review
Platform-reported conversions do not reconcile to revenue, and eventually someone in finance notices. Reporting built from your own closed-sales export starts from the number finance already trusts, which is why it holds up when it is checked.
You answer in an afternoon, not a quarter
Because this reconciles exports rather than tracking visitors, it works on months that have already closed. You are not instrumenting now to learn something in ninety days — you can answer for last quarter today, which is usually when the question is being asked.
Honest answers
The pushback we hear from Gutters & Siding.
They say
Our jobs range from tiny to major.
We say
Which is why revenue rather than job count is the ranking, and why later jobs must credit the original channel.
They say
Demand follows the weather.
We say
Run the report on specific date ranges. There is no attribution window, so any period can be compared to the same period last year.
They say
We use a simple job book.
We say
If it exports signed jobs to CSV, that is enough.
Pricing
Flat monthly pricing. No per-call fees.
The number here is the number on the invoice — no per-call, per-minute or per-form fees. Most gutter, siding and exterior contractors land on Starter — one workspace, one seat, and everything that makes the number defensible from the first plan.
Starter
A single business getting started
$49/mês
billed monthly
- 1 workspace · 1 seat
- 500 sales records / month
- 6-month saved history
- Phone + email matching with confidence tiers
- Assisted column mapping
- Your logo on every report
- CSV export
Questions
Questions we get about Gutters & Siding.
Anything else? Talk to us — a person answers, usually the same day.
Signed jobs: a customer email or phone, the amount, and a date.
Yes — they credit the channel that produced the customer.
Yes, with a job-type column.
Yes — run the report on that date range.
No.
Encrypted, isolated per workspace, deletable, DPA available.
Yes. Nothing had to be installed at the time.
Job rows analysed in a calendar month. Call rows do not count.
Nearby
Also worth reading.
Roofing Contractors
Match signed and installed contracts to the leads and ads that produced them, across a sales cycle that often runs months.
See how it worksWindows & Doors
Match installed replacement jobs to the appointments, canvassing and ads that produced them.
See how it worksHome Services
Match your invoiced jobs to the calls and ads that produced them, and find out which channel is actually paying for the trucks.
See how it worksStart today
Stop guessing which ads pay off.
Upload two exports and see your real revenue by channel in minutes. Three days free, no card.