Eles dizem
“Our new patient numbers are already tracked.”
Nós dizemos
They are, and they are the wrong number. Two channels with the same new patient count can differ by a factor of five in production accepted.
Para Curve Dental
A new patient exam is ninety pounds. The treatment plan they accept is four thousand.
Export collected production from Curve, upload the enquiries beside them, and rank marketing on what patients actually paid for.
Sem chave de API Nada para instalar no Curve DentalNada para instalar Sem cartão de créditoSem cartão
CloseRev reads a Curve Dental export of collected production — the patient's phone or email, the amount collected and the procedure date — and matches it against the calls and forms that produced the booking. For a practice the gap between a booked hygiene appointment and accepted treatment is the whole question, and it is the half advertising reporting never sees. Production with no matching enquiry is reported as Direct / Unknown.
Verificado pela última vez na documentação do próprio Curve Dental em 24 de setembro de 2026.
A lacuna
You can see new patient numbers rising. Whether those patients accept treatment, and which marketing brought the ones who do, is guesswork.
O Curve Dental vê
O que foi vendido, para quem e por quanto.
nenhuma linha em comum
Sua conta de anúncios vê
O clique, a palavra-chave, a ligação e quanto cada um custou.
O arquivo
O que a exportação precisa ter.
Três coisas sustentam a correspondência: quem, quanto e quando. O resto é opcional e só muda como o relatório pode ser detalhado.
- Obrigatória
Patient phone or email
On the patient record. Dental enquiries arrive by phone more often than any other health category, so the number carries most of the matching.
- Obrigatória
Collected production
What was collected rather than what was presented or scheduled. Presented treatment is a plan; collected production is revenue.
- Obrigatória
Procedure or payment date
When the work was done or paid for. Treatment plans are often phased over months, so a wide window matters.
- Opcional
Procedure category
Hygiene, restorative, implants, orthodontics, cosmetic. It is the split that separates a channel bringing cleanings from one bringing full-arch cases.
Passo a passo
Como tirar o arquivo do Curve Dental.
Escrito para quem está com o Curve Dental aberto na aba ao lado. Os nomes dos relatórios variam conforme a edição, então cada passo diz o que procurar.
-
Export collected production
One row per procedure or payment with a patient contact detail, the amount collected and a date. Look for the export listing production with what was collected against it.
-
Use collected, not presented or scheduled
Presented treatment measures your treatment planning and scheduled treatment measures your front desk. Neither measures marketing, and both are much larger numbers.
-
Export your enquiries
Call tracking is the important one in dentistry, plus the website form, any booking widget and directory or membership plan listings.
-
Cover at least a year
A new patient exam in January becomes accepted implant treatment in June. A short window measures the exam and misses the case.
-
Upload both
The join runs on the phone and the email, normalised, with first visits and subsequent production reported apart.
O que você recebe
A página que o Curve Dental não consegue mostrar.
Receita por canal, a quantidade de vendas por trás de cada número e uma categoria honesta para as que ninguém conseguiu rastrear. Números de exemplo, do caso prático da página Dentistas — não de uma conta do Curve Dental.
Atribuída a um canal$207,00068% de $304,400
Vendas com correspondência83 de 129só alta confiança
Ticket médio$2,340por venda paga
| Canal | Parcela | Vendas | Receita |
|---|---|---|---|
| Google Ads | 38 | $124,800 | |
| Meta Ads | 31 | $54,800 | |
| E‑mail marketing | 14 | $27,400 | |
| Direto / Desconhecido | 46 | $97,400 |
Vendas sem correspondência ficam em Direto / Desconhecido. Nunca são distribuídas entre os canais pagos para melhorar o total.
O argumento
O que muda quando cada treatment e o anúncio ficam na mesma linha.
The exam is the loss leader and the case is the business
Most practices advertise a new patient exam at or below cost, deliberately, because the point of it is diagnosis and treatment acceptance.
That makes the first transaction the worst possible basis for judging a channel. Two sources delivering identical numbers of new patient exams can differ enormously in the production those patients go on to accept.
Only a file that follows the patient past the exam separates them, and in dentistry the separation is usually dramatic — which is why case acceptance, not new patient count, is the number practices should be buying against.
Treatment acceptance varies by channel and nobody measures it that way
Acceptance is treated as a clinical and communication skill, which it largely is. It is also a property of who walks through the door.
A patient who searched for an emergency, one who came for a discounted whitening offer and one referred by their neighbour arrive with completely different readiness to accept a plan.
With both files uploaded the report gives production per new patient by channel, which is the closest thing to acceptance-by-source a practice can get. It frequently reorders channels that looked identical on cost per new patient.
Hygiene recall is revenue and it is not this month's marketing
A healthy practice runs on recall, and the hygiene column is full every month regardless of what the advertising did.
Counted together with new patients, recall production swamps the acquisition signal entirely and makes every channel look ineffective.
Reported apart, recall becomes the retention measure it actually is, and the acquisition channels can be judged on the patients they brought. Whether a channel's patients stay for recall is itself one of the more valuable things the report shows.
It is also the number that decides whether a channel is worth buying more of. A patient who attends recall for three years is worth several times a patient who takes one exam and disappears, and the difference between those two outcomes is visible in the file long before it is visible in the bank.
Membership plans and financing change when the money appears
In-house membership plans bill monthly and third-party financing pays the practice at once while the patient pays over years.
Both break a naive match on payment date: one spreads a patient across many small rows, the other lands the whole case value on a single day well after the decision.
The report sums by patient, so a case is a case however it was paid for. Where the export flags plan or financed treatment, keeping it lets you read the two apart rather than wondering why one month looks extraordinary.
Perguntas justas
“O Curve Dental já faz isso.” Não exatamente.
Eles dizem
“Treatment acceptance is about our team, not our marketing.”
Nós dizemos
Largely, and partly about who arrives. This separates the two rather than assuming either.
Eles dizem
“We cannot export patient information.”
Nós dizemos
A contact detail, an amount and a date. No chart, no imaging, no treatment plan, no insurance detail.
No. It reads a file you exported, so your charts and imaging are never reachable — no connection to them exists.
Collected production with a patient contact detail, the amount and a date.
Collected. Presented measures your treatment planning and scheduled measures your front desk; neither measures marketing.
A year at least. A new patient exam becomes accepted treatment months later, and that is the revenue worth attributing.
Yes, where the export carries a procedure category — and it is the split that makes the report readable.
Yes, with both files. It is the closest thing to treatment acceptance by source and it usually reorders the channels.
Summed by patient, so a plan member is one patient rather than twelve small payments.
The practice was paid, so it counts as collected on the date you were paid. Flag it if the export allows and read it apart.
They are reported as Direct / Unknown and never matched on a name.
Yes, where the export carries one. A group average usually describes none of its practices.
A contact detail, an amount and a date, plus a procedure category if you include one. No chart, no imaging, no treatment plan, no insurance detail. Encrypted in transit and at rest and deleted with the import.
Collected production by channel, new patients separated from recall, and everything unmatched kept visible.
Por setor
Setores que usam o Curve Dental.
Como fica o relatório depois que a exportação entra, escrito para cada um.
- DentistasQuais anúncios realmente encheram a cadeira?
- OrtodontistasQuais anúncios iniciaram tratamentos?
- Cirurgia plásticaQuais anúncios geraram cirurgias, e não só consultas?
- Clínicas de estética e dermatologiaQuais anúncios geraram tratamentos que as pessoas pagaram?
- Clínicas médicasQuais anúncios trouxeram pacientes que realmente compareceram?
Outros sistemas
Também vale a leitura.
Usa mais de um sistema ou está comparando? O método é o mesmo; as colunas, não.
Arquivo de vendas fechadas Dentrix Clínicas odontológicas Arquivo de vendas fechadas O que exportar Arquivo de leads e ligações Solutionreach Dental and medical practices Arquivo de leads e ligações O que exportar Arquivo de vendas fechadas Tebra (Kareo) Consultórios e clínicas independentes, antes no Kareo Arquivo de vendas fechadas O que exportar
Todos os 97 sistemas 
Curve Dental e os demais nomes de produtos e logotipos desta página pertencem aos seus donos e aparecem para identificar o software de onde vem um arquivo. A CloseRev não é afiliada a eles nem endossada por eles, e não se conecta a nenhum: ela lê um arquivo que você exporta.
Comece hoje
Duas exportações, e você vai saber.
Nada para instalar no Curve Dental, sem chave de API e sem precisar ter rastreado nada até agora. O ano passado funciona tão bem quanto este mês.