Cookie-Einstellungen

Wählen Sie, was wir verwenden dürfen. Unbedingt erforderliche Cookies halten Sie angemeldet und lassen sich nicht abschalten; alles andere entscheiden Sie, und es ändert nichts daran, wie die Website funktioniert. Sie können Ihre Entscheidung jederzeit über den Seitenfuß ändern.

Für AdvancedMD

A booked appointment is not revenue, and the two rank channels differently.

Export collected payments from AdvancedMD, upload the enquiries beside them, and rank marketing on what was actually received.

Kein API-Schlüssel Nichts in AdvancedMD zu installierenNichts zu installieren Keine Karte nötigOhne Karte

CloseRev reads an AdvancedMD export of collected payments — the patient's phone or email, the amount received and the service date — and matches it against the calls and forms that produced the appointment. It answers which marketing produced patients who were seen and paid for, rather than which produced requests for an appointment. Visits with no traceable enquiry are reported as Direct / Unknown.

Zuletzt am 24. September 2026 anhand der eigenen Dokumentation von AdvancedMD geprüft.

Die Lücke

The schedule is full and the collections report is fine. Which of your marketing filled either is a question nobody in the practice can answer.

AdvancedMD sieht

Was verkauft wurde, an wen und für wie viel.

keine gemeinsame Zeile
Ihr Anzeigenkonto sieht

Der Klick, das Keyword, der Anruf und was jedes davon gekostet hat.

Die Datei

Was im Export stehen muss.

Drei Dinge tragen die Zuordnung: wer, wie viel und wann. Alles andere ist optional und ändert nur, wie sich der Bericht aufschlüsseln lässt.

  1. Erforderlich

    Patient phone or email

    On the patient record rather than the encounter. Practices capture a phone almost universally and an email less often, so both columns earn their place in the file.

  2. Erforderlich

    Amount collected

    What was received from the patient and the payer, rather than what was charged. Charges are a negotiating position; collections are revenue.

  3. Erforderlich

    Date of service or payment

    Either works and they answer different questions. Service date ties to when the patient came; payment date ties to cash, which for insured work lands much later.

  4. Optional

    Service line or department

    Whatever separates your lines of care. It is the split that shows which channel brings routine visits and which brings the procedures.

Schritt für Schritt

So holen Sie die Datei aus AdvancedMD.

Geschrieben für alle, die AdvancedMD im Nachbar-Tab geöffnet haben. Berichtsnamen unterscheiden sich je nach Edition, deshalb sagt jeder Schritt, wonach Sie suchen.

  1. Export collected payments

    One row per visit or payment with a patient contact detail, the amount collected and a date. Look for the export listing what was received rather than what was billed.

  2. Use collections rather than charges

    Charges include what was written off, adjusted and never paid, and those differ systematically by payer. A service line with poor collection will look like your best marketing if you use charges.

  3. Export your enquiries

    Call tracking, the website form, directory listings and any scheduling widget. Contact detail plus where the enquiry came from.

  4. Allow for the lag on insured work

    The visit happens in March and the payment lands in June. If you match on payment date, the sales file needs to reach well past the enquiry file.

  5. Upload both

    The join is the phone and the email, normalised on both sides, with first visits and return visits reported apart.

Was zurückkommt

Die Seite, die AdvancedMD Ihnen nicht zeigen kann.

Umsatz nach Kanal, die Zahl der Verkäufe hinter jedem Wert und eine ehrliche Kategorie für alles, was niemand zuordnen konnte. Beispielzahlen aus dem durchgerechneten Beispiel der Seite Privatkliniken & Arztpraxen – nicht aus einem AdvancedMD-Konto.

Einem Kanal zugeordnet$269,10069% von $390,000
Zugeordnete Verkäufe90 von 134nur hohe Konfidenz
Durchschn. Verkauf$2,930pro bezahltem Verkauf
KanalAnteilVerkäufeUmsatz
Google Ads41$148,200
Meta Ads33$81,900
E‑Mail-Marketing16$39,000
Direkt / Unbekannt44$120,900

Nicht zugeordnete Verkäufe bleiben unter Direkt / Unbekannt. Sie werden nie auf die bezahlten Kanäle verteilt, damit die Summe besser aussieht.

Das Argument

Was sich ändert, wenn patient visit und Anzeige in einer Zeile stehen.

New patients and return visits are different questions and one file

A practice's schedule is mostly return visits, which marketing did not produce this month and in most cases did not produce this year.

Counted together, every channel looks weak, because the denominator is full of people who were always coming back. Counted apart, the acquisition channels can be judged on the thing they actually did.

The report separates a patient's first visit from everything after it. That also answers the more interesting question — whether a channel brings patients who stay — which no advertising platform has ever been able to see.

Payer mix travels with the channel and changes what a patient is worth

Two patients with identical visits can collect very differently depending on their insurance, their plan, their deductible and whether they are self-pay.

Payer mix is not evenly distributed across marketing channels. A campaign targeting one neighbourhood, one age band or one service line will bring a different mix from one targeting another, and the difference shows up in collections rather than in appointment counts.

That is why collections, not visits, is the right unit. It is also why a practice can find that its cheapest source of appointments is its most expensive source of revenue.

Procedures and routine care are bought by different marketing

An annual physical and an elective procedure sit at opposite ends of a practice's economics, and they are produced by completely different searches.

Blended into one figure, the routine volume swamps the procedure revenue in the counts and the procedure revenue swamps the routine in the money. Neither number describes anything you can act on.

Where the export carries a service line, the report splits on it, and the split usually explains why a channel that looked expensive per appointment was the one worth keeping.

What leaves the practice

A contact detail, an amount and a date, plus a service line if you include one. No clinical notes, no diagnoses, no procedure codes beyond that optional column, no insurance identifiers.

The match cannot use any of it, which is the point: a system that only ever needs three columns cannot expose a patient's care, because it was never given it.

Berechtigte Fragen

„AdvancedMD kann das doch schon.“ Nicht ganz.

Sie sagen

„Our front desk asks every new patient how they heard about us.“

Wir sagen

They do, and the answer is unreliable in a known direction — people say the internet, or a friend, or they do not recall. This reads the enquiry and the payment instead.

Sie sagen

„Our collections lag by months.“

Wir sagen

Then match on service date, or widen the file. Either works; what does not work is a window shorter than the lag.

Sie sagen

„We cannot send patient data anywhere.“

Wir sagen

A contact detail, an amount and a date. No clinical record, no diagnosis, no insurance identifier — none of it is needed and none of it is asked for.

Fragen

AdvancedMD im Detail.

Noch etwas? Fragen Sie uns, und ein Mensch antwortet.

No. It reads a file you exported, so your charts and your clearinghouse are not reachable from here — there is nothing to reach them with.

AdvancedMD und die anderen Produktnamen und Logos auf dieser Seite gehören ihren Inhabern und dienen nur dazu, die Software zu kennzeichnen, aus der eine Datei stammt. CloseRev ist mit ihnen nicht verbunden oder von ihnen empfohlen und verbindet sich mit keinem davon: CloseRev liest eine Datei, die Sie exportieren.

Heute starten

Zwei Exporte, und Sie wissen es.

Nichts in AdvancedMD zu installieren, kein API-Schlüssel, und Sie müssen bisher nichts getrackt haben. Das Vorjahr funktioniert so gut wie dieser Monat.