Sie sagen
„MRI already reports leasing activity.“
Wir sagen
It does, and it has no record of the listing or advert that produced the enquiry, because that happened before the prospect existed.
Für MRI Software
A tour is not a lease, and a lease is not one month's rent.
Export executed leases from MRI, upload the sources that produced the enquiries, and rank marketing on lease value.
Kein API-Schlüssel Nichts in MRI Software zu installierenNichts zu installieren Keine Karte nötigOhne Karte
CloseRev reads an MRI export of executed leases — the resident or tenant contact detail, the rent and the lease term — and matches it against the listing sites, agents, ads and calls that produced the enquiry. In multifamily and commercial property the lease is the sale, and its value is the term rather than the first month, which is what makes tour counts such a poor guide. Leases with no traceable source are reported as Direct / Unknown.
Zuletzt am 24. September 2026 anhand der eigenen Dokumentation von MRI Software geprüft.
Die Lücke
Every listing site reports leads and tours. None of them can tell you what the leases were worth or how long they lasted.
MRI Software sieht
Was verkauft wurde, an wen und für wie viel.
keine gemeinsame Zeile
Ihr Anzeigenkonto sieht
Der Klick, das Keyword, der Anruf und was jedes davon gekostet hat.
Die Datei
Was im Export stehen muss.
Drei Dinge tragen die Zuordnung: wer, wie viel und wann. Alles andere ist optional und ändert nur, wie sich der Bericht aufschlüsseln lässt.
- Erforderlich
Resident or tenant contact detail
The phone or email captured at enquiry and carried onto the lease. Consistency between the two systems is what makes the match work.
- Erforderlich
Rent and lease term
Monthly rent and the number of months. Together they give the lease value, which is the unit worth ranking on.
- Erforderlich
Execution date
When the lease was signed. Keep the enquiry date too — the gap differs sharply between sources.
- Optional
Property and unit type
Which asset, and what was leased. A portfolio average describes none of the properties in it.
Schritt für Schritt
So holen Sie die Datei aus MRI Software.
Geschrieben für alle, die MRI Software im Nachbar-Tab geöffnet haben. Berichtsnamen unterscheiden sich je nach Edition, deshalb sagt jeder Schritt, wonach Sie suchen.
-
Export executed leases
One row per lease with a contact detail, the rent, the term and the execution date.
-
Use lease value, not first month
A twelve-month lease and a month-to-month agreement are different amounts of revenue, and different sources produce them.
-
Export your enquiry sources
Listing sites, brokers and agents, paid search, the property website and any call tracking on the leasing line.
-
Take a full leasing cycle
Seasonality is strong in residential and lease cycles are long in commercial. A quarter compares seasons rather than sources.
-
Upload both
The join runs on the phone and the email, normalised, with renewals reported separately from new leases.
Was zurückkommt
Die Seite, die MRI Software Ihnen nicht zeigen kann.
Umsatz nach Kanal, die Zahl der Verkäufe hinter jedem Wert und eine ehrliche Kategorie für alles, was niemand zuordnen konnte. Beispielzahlen aus dem durchgerechneten Beispiel der Seite Mietwohnanlagen – nicht aus einem MRI Software-Konto.
Einem Kanal zugeordnet$756,00060% von $1,260,000
Zugeordnete Verkäufe360 von 601nur hohe Konfidenz
Durchschn. Verkauf$2,100pro bezahltem Verkauf
| Kanal | Anteil | Verkäufe | Umsatz |
|---|---|---|---|
| Immobilienportale | 204 | $428,400 | |
| Google Ads | 107 | $226,800 | |
| Meta Ads | 49 | $100,800 | |
| Direkt / Unbekannt | 241 | $504,000 |
Nicht zugeordnete Verkäufe bleiben unter Direkt / Unbekannt. Sie werden nie auf die bezahlten Kanäle verteilt, damit die Summe besser aussieht.
Das Argument
Was sich ändert, wenn lease und Anzeige in einer Zeile stehen.
Listing sites are ranked on leads and should be ranked on leases
Internet listing services report impressions, leads and sometimes tours, and they bill on a model built around those numbers.
None of them can see the executed lease, so none of them can tell you what a lead was worth or whether it became a resident at all.
Matching executed leases back to the source puts every listing site, agent and advert on the same measure, which is lease value per source against what that source cost.
Operators running this for the first time usually find one listing site carrying a portfolio and another being paid for traffic that leases at a fraction of the rate.
Concessions and term length change what a lease is worth
Two leases at the same headline rent are not equal if one carries two months free and the other none, and concessions are not evenly distributed across sources.
A source producing price-led enquiries will convert more of them under a concession, which makes it look strong on lease counts and weak on effective rent.
Where the export carries the concession and the term, the report uses effective lease value rather than headline rent, and the ranking changes accordingly.
This is the property equivalent of the discount problem elsewhere: the offer, not the channel, produced the result, and only the money side can separate them.
Renewals are retention and must not be credited to acquisition
A renewal is the most profitable transaction a property has — no turn cost, no downtime, no marketing — and it has nothing to do with the advert that produced the original lease.
Counted together with new leases, renewals swamp the acquisition signal and make every source look effective.
The report separates them, which gives two useful numbers: what each source costs to acquire, and whether its residents stay past the first term.
That second number is often the one that reorders the ranking, because retention varies by source more than most operators expect.
A portfolio average describes none of the properties
Marketing is frequently bought at the portfolio level and judged the same way, but submarkets differ in competition, price point and the sources that work.
A listing site that is the cheapest lease at one asset can be the most expensive at another, and a blended report will never show it.
Where the export carries a property, the report splits on it and the answer becomes operational rather than strategic.
For commercial assets the same logic applies to tenant size: the sources producing small suites and the sources producing anchor tenants are not the same list.
Berechtigte Fragen
„MRI Software kann das doch schon.“ Nicht ganz.
Sie sagen
„Our listing sites report conversions.“
Wir sagen
They report leads and tours. Neither is a lease, and the gap between them differs by source.
Sie sagen
„Our leasing team knows where leads come from.“
Wir sagen
Where it is recorded at enquiry, the report uses it. Where it is remembered afterwards, it is not evidence.
No. It reads a file you exported, so your residents, leases and accounting records are not reachable from here.
Executed leases with a contact detail, the rent, the term and the execution date.
A twelve-month lease and a month-to-month agreement are different revenue, and sources produce them in different proportions.
Used where the export carries them, so effective value rather than headline rent decides the ranking.
Separately. A renewal is retention and crediting it to the original advert would make every source look effective.
A full leasing cycle at minimum, because residential seasonality and commercial cycles both distort anything shorter.
Yes, where the export carries one, and a portfolio average usually describes none of the assets in it.
Yes. The unit is the executed lease, and splitting by tenant size is usually the informative cut.
Included where the broker is recorded at enquiry, ranked on the same lease value as everything else.
Any lease with no traceable enquiry source. Its size is stated rather than distributed across the measurable sources.
A contact detail, a rent, a term and a date, plus a property or unit type if you include them. No applications, no screening results, no payment records, no lease documents. Encrypted in transit and at rest and deleted with the import.
Lease value per source, new leases and renewals apart, split by property where available, and everything unmatched kept visible.
Nach Branche
Branchen, die MRI Software nutzen.
Wie der Bericht aussieht, sobald der Export drin ist – für jede Branche eigens geschrieben.
- MietwohnanlagenWelche Kanäle haben unterschriebene Mietverträge gebracht?
- ImmobilienverwaltungWelche Kanäle haben unterschriebene Verwaltungsverträge gebracht?
- GewerbeimmobilienmaklerWelche Kanäle haben verdiente Provisionen gebracht?
- Studentisches WohnenWelche Kanäle haben im Vorvermietungsfenster Betten vermietet?
- Build-to-Rent-SiedlungenWelche Kanäle haben die Siedlung vermietet – und wie schnell?
Andere Systeme
Ebenfalls lesenswert.
Mehrere Systeme im Einsatz oder im Vergleich? Die Methode ist dieselbe, die Spalten sind es nicht.
Datei mit Abschlüssen Propertyware Single-family property managers Datei mit Abschlüssen Was exportieren Datei mit Abschlüssen Rent Manager Property management companies Datei mit Abschlüssen Was exportieren Eine der beiden Dateien kvCORE Real estate teams and brokerages Eine der beiden Dateien Was exportieren
Alle 97 Systeme 
MRI Software und die anderen Produktnamen und Logos auf dieser Seite gehören ihren Inhabern und dienen nur dazu, die Software zu kennzeichnen, aus der eine Datei stammt. CloseRev ist mit ihnen nicht verbunden oder von ihnen empfohlen und verbindet sich mit keinem davon: CloseRev liest eine Datei, die Sie exportieren.
Heute starten
Zwei Exporte, und Sie wissen es.
Nichts in MRI Software zu installieren, kein API-Schlüssel, und Sie müssen bisher nichts getrackt haben. Das Vorjahr funktioniert so gut wie dieser Monat.