Sie sagen
„Our listing sites already report leads.“
Wir sagen
Each with its own definition and its own window, and none of them can see a lease. This puts them all on one number.
Für Rent Manager
Which marketing signed the lease, not which filled the calendar with tours.
Export signed leases from Rent Manager, upload the enquiries beside them, and rank listing sites and campaigns on leases rather than on leads.
Kein API-Schlüssel Nichts in Rent Manager zu installierenNichts zu installieren Keine Karte nötigOhne Karte
CloseRev reads a Rent Manager export of signed leases — the resident's phone or email, the rent billed and the lease start — and matches it against the enquiries, calls and tours that preceded them. It answers which marketing produced leases rather than which produced tours, and across a portfolio it separates the properties where a channel works from the ones where it does not. Leases with no matching enquiry are reported as Direct / Unknown.
Zuletzt am 24. September 2026 anhand der eigenen Dokumentation von Rent Manager geprüft.
Die Lücke
Every listing site invoices you monthly and reports its own leads. Not one of them can tell you how many of those leads signed, and neither can you.
Rent Manager sieht
Was verkauft wurde, an wen und für wie viel.
keine gemeinsame Zeile
Ihr Anzeigenkonto sieht
Der Klick, das Keyword, der Anruf und was jedes davon gekostet hat.
Die Datei
Was im Export stehen muss.
Drei Dinge tragen die Zuordnung: wer, wie viel und wann. Alles andere ist optional und ändert nur, wie sich der Bericht aufschlüsseln lässt.
- Erforderlich
Resident phone or email
On the resident or applicant record. Enquiries arrive by phone from some sources and by email from others, so both columns matter more here than in most catalogues.
- Erforderlich
Rent billed or lease value
Monthly rent, or the total lease value where you have it. Total value is the better comparison when unit sizes differ across a portfolio.
- Erforderlich
Lease start or signed date
When the lease begins or was signed. Signed date ties more tightly to the marketing that produced it.
- Optional
Property and unit type
The split that makes a portfolio report useful. One channel works for a class A building and not for a workforce housing property, and the blended figure hides it completely.
Schritt für Schritt
So holen Sie die Datei aus Rent Manager.
Geschrieben für alle, die Rent Manager im Nachbar-Tab geöffnet haben. Berichtsnamen unterscheiden sich je nach Edition, deshalb sagt jeder Schritt, wonach Sie suchen.
-
Export signed leases
One row per lease with a resident contact detail, the rent or lease value and a date. Look for the export that lists leases with their terms.
-
Bring the property with it
For anybody managing more than one property this is the column that makes the report worth producing. Without it you get a portfolio average that describes no building you own.
-
Export every enquiry source
The listing sites, the call tracking, the website forms and the walk-in log. Any source left out becomes Direct / Unknown and makes the rest look worse than they are.
-
Cover the leasing cycle
Enquiry to signed lease is usually weeks, and longer for larger units. Let the lease file reach back past the enquiry file.
-
Upload both
The join is the phone and the email, normalised on both sides, with weak links flagged rather than counted.
Was zurückkommt
Die Seite, die Rent Manager Ihnen nicht zeigen kann.
Umsatz nach Kanal, die Zahl der Verkäufe hinter jedem Wert und eine ehrliche Kategorie für alles, was niemand zuordnen konnte. Beispielzahlen aus dem durchgerechneten Beispiel der Seite Immobilienverwaltung – nicht aus einem Rent Manager-Konto.
Einem Kanal zugeordnet$265,50059% von $450,000
Zugeordnete Verkäufe75 von 127nur hohe Konfidenz
Durchschn. Verkauf$3,400pro bezahltem Verkauf
| Kanal | Anteil | Verkäufe | Umsatz |
|---|---|---|---|
| Google Ads | 41 | $148,500 | |
| Meta Ads | 12 | $40,500 | |
| Empfehlungspartner | 22 | $76,500 | |
| Direkt / Unbekannt | 52 | $184,500 |
Nicht zugeordnete Verkäufe bleiben unter Direkt / Unbekannt. Sie werden nie auf die bezahlten Kanäle verteilt, damit die Summe besser aussieht.
Das Argument
Was sich ändert, wenn lease und Anzeige in einer Zeile stehen.
Listing sites report their own performance and mark their own homework
Every syndication partner and listing site sends a monthly invoice and a report showing leads delivered. Each uses its own definition of a lead, its own attribution window, and none of them can see a lease.
The result is a set of vendor reports that cannot be compared with one another and cannot be checked against anything. The obvious question — which of these produced tenants — has no owner and no answer.
Uploading a lease export beside the enquiry files puts every source on one axis with one definition: a signed lease. It is the first comparison most management companies have ever been able to make between their listing vendors.
Tours are the metric available and leases are the metric that matters
Tour counts are easy to gather and close enough to the enquiry to look like progress. They are also where channels differ most: a portal lead touring four buildings in an afternoon and a referral from a current resident convert at wholly different rates.
Ranking on tours therefore ranks on the wrong thing with confidence, and it consistently favours the high-volume, low-intent sources because that is what they are good at producing.
With both files the report gives tour-to-lease by source, which is normally the number that changes a listing budget.
A portfolio average is true of nothing in the portfolio
Marketing is bought centrally across properties that differ by market, price point, unit mix and competition. One cost per lease covering all of them is an arithmetic fact about the company and a poor guide to any decision.
The same source can be the cheapest lease in one submarket and the most expensive in another a few miles away, and nothing in a blended report will ever reveal that.
Splitting by property is the entire value of doing this for a management company, which is why the property column is worth insisting on in the export.
Renewals are revenue and they are not marketing
A renewal produces rent without producing an acquisition, and if renewals sit in the same export as new leases they will attach themselves to whatever enquiry first produced that resident — often years earlier.
That flatters the acquisition channel and, worse, makes a property with excellent retention look like a property with excellent marketing.
Where the export distinguishes new leases from renewals, keep the distinction. Where it does not, the report separates repeat residents from first leases so the two are at least visible apart.
Berechtigte Fragen
„Rent Manager kann das doch schon.“ Nicht ganz.
Sie sagen
„We manage for owners who want their own numbers.“
Wir sagen
Split by property and each owner gets theirs, from the same two files.
Sie sagen
„Leasing agents record the source at the tour.“
Wir sagen
They do, and it is the same known-unreliable answer people give everywhere. It is worth having beside the match rather than instead of it.
No. It reads a file you exported; nothing holds a credential to your database.
Signed leases with a resident contact detail, the rent or lease value and a date.
Total value where you have it, especially across mixed unit sizes. Either works if the file is consistent.
Yes, and for a portfolio it is the point. A blended cost per lease is true of no building you manage.
They are kept apart from first leases, so retention is not mistaken for acquisition.
Yes, on signed leases rather than on each vendor's own lead definition. That comparison is usually the reason to do this.
Yes, if the enquiry file includes tours. It is normally the number that moves the listing budget.
Past the enquiry file by a comfortable margin — weeks for most units, longer for larger ones.
Log them as a source and they rank beside the paid channels. Omitted, they inflate Direct / Unknown and make paid look worse.
Direct / Unknown, and a large bucket here normally means a source is missing from the enquiry file rather than that the lease came from nowhere.
A contact detail, an amount and a date, plus a property if you include one. No payment history, no screening results, no maintenance records. Encrypted in transit and at rest and deleted with the import.
Leases and rent by source and by property, the share matched, and everything unmatched kept visible.
Nach Branche
Branchen, die Rent Manager nutzen.
Wie der Bericht aussieht, sobald der Export drin ist – für jede Branche eigens geschrieben.
- ImmobilienverwaltungWelche Kanäle haben unterschriebene Verwaltungsverträge gebracht?
- MietwohnanlagenWelche Kanäle haben unterschriebene Mietverträge gebracht?
- Studentisches WohnenWelche Kanäle haben im Vorvermietungsfenster Betten vermietet?
- Build-to-Rent-SiedlungenWelche Kanäle haben die Siedlung vermietet – und wie schnell?
- Geförderter WohnungsbauWelche Kanäle haben Haushalte gebracht, die tatsächlich berechtigt waren?
Andere Systeme
Ebenfalls lesenswert.
Mehrere Systeme im Einsatz oder im Vergleich? Die Methode ist dieselbe, die Spalten sind es nicht.
Datei mit Abschlüssen Yardi Betreiber von Mehrfamilien- und Seniorenwohnanlagen Datei mit Abschlüssen Was exportieren Datei mit Abschlüssen AppFolio Hausverwaltungen und kleinere Mehrfamilien-Betreiber Datei mit Abschlüssen Was exportieren Datei mit Abschlüssen RealPage Mehrfamilien-Betreiber Datei mit Abschlüssen Was exportieren
Alle 68 Systeme 
Rent Manager und die anderen Produktnamen und Logos auf dieser Seite gehören ihren Inhabern und dienen nur dazu, die Software zu kennzeichnen, aus der eine Datei stammt. CloseRev ist mit ihnen nicht verbunden oder von ihnen empfohlen und verbindet sich mit keinem davon: CloseRev liest eine Datei, die Sie exportieren.
Heute starten
Zwei Exporte, und Sie wissen es.
Nichts in Rent Manager zu installieren, kein API-Schlüssel, und Sie müssen bisher nichts getrackt haben. Das Vorjahr funktioniert so gut wie dieser Monat.