«WellnessLiving already reports client revenue.»
It does, and it has no record of what produced the client, because that predates the first visit.
Para WellnessLiving
Export sales from WellnessLiving, upload the leads behind them, and rank channels on members rather than on intro passes.
Sin clave de API Nada que instalar en WellnessLivingNada que instalar Sin tarjeta de créditoSin tarjeta
CloseRev reads a WellnessLiving export of sales — the client's phone or email, the amount and the date — and matches it against the ads, calls and listings that produced the first visit. A studio's economics are memberships and retention, not intro passes, so a channel is worth what its clients paid across months rather than what they paid to walk in. Sales with no traceable lead are reported as Direct / Unknown.
Comprobado por última vez con la documentación del propio WellnessLiving el 25 de septiembre de 2026.
La brecha
The intro offer fills the class and tells you nothing about which channel produced anybody who stayed.
Qué se vendió, a quién y por cuánto.
El clic, la palabra clave, la llamada y cuánto costó cada uno.
El archivo
Tres cosas sostienen la coincidencia: quién, cuánto y cuándo. Todo lo demás es opcional y solo cambia cómo se puede desglosar el informe.
On the client record. Studios capture mobile numbers well, which makes this a strong match.
Memberships, class packs, retail and appointments together. Packs and memberships are where the year is.
When money was taken. A pack is better attributed on purchase than on each class redeemed.
Intro, membership, pack or retail, and which studio. Both turn an average into a decision.
Paso a paso
Escrito para quien tiene WellnessLiving abierto en la pestaña de al lado. Los nombres de los informes varían según la edición, así que cada paso indica qué buscar.
One row per sale with a contact detail, the total and the date.
The intro offer is the same across every channel. The months after it are where they separate.
A member on autopay produces twelve rows a year. Marketing decisions are made per client.
Paid social, local search, class marketplaces, referrals and any challenge or event you ran.
The join runs on the phone and the email, normalised, with the intro kept apart from what followed.
Lo que recibe
Ingresos por canal, el número de ventas detrás de cada cifra y un grupo honesto para las que nadie pudo rastrear. Cifras de ejemplo, del caso práctico de la página Medicina estética y dermatología, no de una cuenta de WellnessLiving.
| Canal | Proporción | Ventas | Ingresos |
|---|---|---|---|
| Meta Ads | 96 | $78,200 | |
| Google Ads | 61 | $55,200 | |
| Email marketing | 44 | $32,200 | |
| Directo / Desconocido | 79 | $64,400 |
Las ventas sin coincidencia quedan en Directo / Desconocido. Nunca se reparten entre los canales pagados para que el total se vea mejor.
El argumento
Nearly every channel in this category leads with a discounted intro — a week unlimited, a first class free, a trial month — so the first transaction is close to identical whatever produced it.
A ranking built on it is a ranking of who gave away the most, and it is stable, available immediately and useless.
The separation happens when the intro ends and the client either buys a membership or disappears, which is weeks later and invisible to any advertising platform.
Revenue per acquired client across six to twelve months is the figure that survives, and it routinely reorders a ranking built on cost per intro.
It also puts a number on the intro itself: whether a cheaper offer that converts worse is actually cheaper.
A member on autopay is predictable revenue with a known life. A pack buyer is a series of decisions. An intro-only client is a cost.
Channels differ sharply in which of those they produce, and the difference is far larger than any difference in their cost per lead.
Because the report sums by client across the window, conversion to membership shows up as revenue rather than as a rate somebody has to compute separately.
That makes it comparable across channels without any extra discipline in the studio, which matters when the person running the marketing also teaches.
The usual finding is that the most expensive channel per intro is the cheapest per member.
Aggregators and pass networks fill classes, and they do it with people whose relationship is with the aggregator rather than with the studio.
That revenue is real and often worth having in off-peak hours; it is not evidence that the studio's marketing works, and it converts to membership at a different rate.
Separating marketplace arrivals from the studio's own acquisition is the first split worth making, and it is available wherever the lead file distinguishes them.
Ranking them on revenue per acquired client against their commission is what turns an argument about aggregators into a calculation.
A member who stays fourteen months is worth several times one who cancels in month three, and cancellation is influenced by what the client was promised.
A channel that sold on price brings members who leave on price; one that produced somebody who came with a friend usually does not.
Because the report reads months of sales, attrition appears as revenue stopping rather than as a churn report somebody has to join by hand.
It also exposes the channel that looks strong for a quarter and produces nothing in the second, which a short window would have rated highly.
For a studio the practical use is the renewal conversation. Knowing which sources produce members who reach month six tells you where to spend before the January rush rather than after it, which is the only time that decision can usefully be made.
Preguntas justas
It does, and it has no record of what produced the client, because that predates the first visit.
Then the report will show it, per channel, which is the version you can act on.
They do, and this tells you what they are worth once you count how many became members.
No. It reads an exported file, so your schedule, client records and payments stay where they are.
Sales with a client contact detail, the total and the date.
Six to twelve months, because the intro offer is the same across every channel.
A member on autopay produces twelve rows a year, and a channel credited twelve times looks twelve times better than it is.
Attributed on the purchase date rather than on each redemption, so one decision is not spread across a season.
Yes, where the lead file distinguishes them, and it is the first split worth making.
Yes. It is real margin and it varies by how engaged a client is.
Yes, where the export carries one. A two-studio average usually describes neither.
Yes, as revenue rather than as a separate rate, which is what makes it comparable without extra bookkeeping.
Any sale with no traceable lead, usually walk-ins and word of mouth.
A contact detail, an amount and a date, plus a product type or location if you include them. No attendance records, no health information, no card data. Encrypted in transit and at rest and deleted with the import.
Revenue per acquired client by source, intro and later spend apart, marketplace arrivals separated, and everything unmatched kept visible.
Por sector
Cómo se ve el informe una vez cargada la exportación, escrito para cada uno.
Otros sistemas
¿Usa más de un sistema o está comparando? El método es el mismo; las columnas, no.
WellnessLiving y los demás nombres de productos y logotipos de esta página pertenecen a sus propietarios y se muestran para identificar el software del que procede un archivo. CloseRev no está afiliada a ellos ni cuenta con su respaldo, y no se conecta a ninguno: lee un archivo que usted exporta.
Empiece hoy
Nada que instalar en WellnessLiving, sin clave de API y sin necesidad de haber rastreado nada hasta ahora. El año pasado funciona igual de bien que este mes.