Eles dizem
“WellnessLiving already reports client revenue.”
Nós dizemos
It does, and it has no record of what produced the client, because that predates the first visit.
Para WellnessLiving
Everyone converts on a twenty-nine dollar intro. The year is decided afterwards.
Export sales from WellnessLiving, upload the leads behind them, and rank channels on members rather than on intro passes.
Sem chave de API Nada para instalar no WellnessLivingNada para instalar Sem cartão de créditoSem cartão
CloseRev reads a WellnessLiving export of sales — the client's phone or email, the amount and the date — and matches it against the ads, calls and listings that produced the first visit. A studio's economics are memberships and retention, not intro passes, so a channel is worth what its clients paid across months rather than what they paid to walk in. Sales with no traceable lead are reported as Direct / Unknown.
Verificado pela última vez na documentação do próprio WellnessLiving em 25 de setembro de 2026.
A lacuna
The intro offer fills the class and tells you nothing about which channel produced anybody who stayed.
O WellnessLiving vê
O que foi vendido, para quem e por quanto.
nenhuma linha em comum
Sua conta de anúncios vê
O clique, a palavra-chave, a ligação e quanto cada um custou.
O arquivo
O que a exportação precisa ter.
Três coisas sustentam a correspondência: quem, quanto e quando. O resto é opcional e só muda como o relatório pode ser detalhado.
- Obrigatória
Client phone or email
On the client record. Studios capture mobile numbers well, which makes this a strong match.
- Obrigatória
Sale total
Memberships, class packs, retail and appointments together. Packs and memberships are where the year is.
- Obrigatória
Sale date
When money was taken. A pack is better attributed on purchase than on each class redeemed.
- Opcional
Product type and location
Intro, membership, pack or retail, and which studio. Both turn an average into a decision.
Passo a passo
Como tirar o arquivo do WellnessLiving.
Escrito para quem está com o WellnessLiving aberto na aba ao lado. Os nomes dos relatórios variam conforme a edição, então cada passo diz o que procurar.
-
Export sales with the client
One row per sale with a contact detail, the total and the date.
-
Take six to twelve months
The intro offer is the same across every channel. The months after it are where they separate.
-
Sum by client, not by transaction
A member on autopay produces twelve rows a year. Marketing decisions are made per client.
-
Export your lead sources
Paid social, local search, class marketplaces, referrals and any challenge or event you ran.
-
Upload both
The join runs on the phone and the email, normalised, with the intro kept apart from what followed.
O que você recebe
A página que o WellnessLiving não consegue mostrar.
Receita por canal, a quantidade de vendas por trás de cada número e uma categoria honesta para as que ninguém conseguiu rastrear. Números de exemplo, do caso prático da página Clínicas de estética e dermatologia — não de uma conta do WellnessLiving.
Atribuída a um canal$165,60072% de $230,000
Vendas com correspondência201 de 280só alta confiança
Ticket médio$820por venda paga
| Canal | Parcela | Vendas | Receita |
|---|---|---|---|
| Meta Ads | 96 | $78,200 | |
| Google Ads | 61 | $55,200 | |
| E‑mail marketing | 44 | $32,200 | |
| Direto / Desconhecido | 79 | $64,400 |
Vendas sem correspondência ficam em Direto / Desconhecido. Nunca são distribuídas entre os canais pagos para melhorar o total.
O argumento
O que muda quando cada member e o anúncio ficam na mesma linha.
The intro offer is the acquisition and it measures the offer
Nearly every channel in this category leads with a discounted intro — a week unlimited, a first class free, a trial month — so the first transaction is close to identical whatever produced it.
A ranking built on it is a ranking of who gave away the most, and it is stable, available immediately and useless.
The separation happens when the intro ends and the client either buys a membership or disappears, which is weeks later and invisible to any advertising platform.
Revenue per acquired client across six to twelve months is the figure that survives, and it routinely reorders a ranking built on cost per intro.
It also puts a number on the intro itself: whether a cheaper offer that converts worse is actually cheaper.
Membership conversion is the number the whole business turns on
A member on autopay is predictable revenue with a known life. A pack buyer is a series of decisions. An intro-only client is a cost.
Channels differ sharply in which of those they produce, and the difference is far larger than any difference in their cost per lead.
Because the report sums by client across the window, conversion to membership shows up as revenue rather than as a rate somebody has to compute separately.
That makes it comparable across channels without any extra discipline in the studio, which matters when the person running the marketing also teaches.
The usual finding is that the most expensive channel per intro is the cheapest per member.
Class marketplaces bring clients who belong to the marketplace
Aggregators and pass networks fill classes, and they do it with people whose relationship is with the aggregator rather than with the studio.
That revenue is real and often worth having in off-peak hours; it is not evidence that the studio's marketing works, and it converts to membership at a different rate.
Separating marketplace arrivals from the studio's own acquisition is the first split worth making, and it is available wherever the lead file distinguishes them.
Ranking them on revenue per acquired client against their commission is what turns an argument about aggregators into a calculation.
Attrition is the other half and it is a property of how they arrived
A member who stays fourteen months is worth several times one who cancels in month three, and cancellation is influenced by what the client was promised.
A channel that sold on price brings members who leave on price; one that produced somebody who came with a friend usually does not.
Because the report reads months of sales, attrition appears as revenue stopping rather than as a churn report somebody has to join by hand.
It also exposes the channel that looks strong for a quarter and produces nothing in the second, which a short window would have rated highly.
For a studio the practical use is the renewal conversation. Knowing which sources produce members who reach month six tells you where to spend before the January rush rather than after it, which is the only time that decision can usefully be made.
Perguntas justas
“O WellnessLiving já faz isso.” Não exatamente.
Eles dizem
“Our intro offer converts well.”
Nós dizemos
Then the report will show it, per channel, which is the version you can act on.
Eles dizem
“Marketplace classes fill quiet hours.”
Nós dizemos
They do, and this tells you what they are worth once you count how many became members.
No. It reads an exported file, so your schedule, client records and payments stay where they are.
Sales with a client contact detail, the total and the date.
Six to twelve months, because the intro offer is the same across every channel.
A member on autopay produces twelve rows a year, and a channel credited twelve times looks twelve times better than it is.
Attributed on the purchase date rather than on each redemption, so one decision is not spread across a season.
Yes, where the lead file distinguishes them, and it is the first split worth making.
Yes. It is real margin and it varies by how engaged a client is.
Yes, where the export carries one. A two-studio average usually describes neither.
Yes, as revenue rather than as a separate rate, which is what makes it comparable without extra bookkeeping.
Any sale with no traceable lead, usually walk-ins and word of mouth.
A contact detail, an amount and a date, plus a product type or location if you include them. No attendance records, no health information, no card data. Encrypted in transit and at rest and deleted with the import.
Revenue per acquired client by source, intro and later spend apart, marketplace arrivals separated, and everything unmatched kept visible.
Por setor
Setores que usam o WellnessLiving.
Como fica o relatório depois que a exportação entra, escrito para cada um.
- Clínicas de estética e dermatologiaQuais anúncios geraram tratamentos que as pessoas pagaram?
- FisioterapiaQuais canais geraram tratamentos concluídos?
- QuiropraxiaQuais canais geraram planos de tratamento?
- Clínicas de emagrecimentoQuais canais trouxeram pacientes que ficaram?
- Varejo multilojaQuais canais geraram receita na loja física e online?
Outros sistemas
Também vale a leitura.
Usa mais de um sistema ou está comparando? O método é o mesmo; as colunas, não.
Arquivo de vendas fechadas Mindbody Studios, gyms and wellness businesses Arquivo de vendas fechadas O que exportar Arquivo de vendas fechadas Vagaro Salons, spas and studios Arquivo de vendas fechadas O que exportar Arquivo de vendas fechadas Fresha Salons, spas and clinics Arquivo de vendas fechadas O que exportar
Todos os 119 sistemas 
WellnessLiving e os demais nomes de produtos e logotipos desta página pertencem aos seus donos e aparecem para identificar o software de onde vem um arquivo. A CloseRev não é afiliada a eles nem endossada por eles, e não se conecta a nenhum: ela lê um arquivo que você exporta.
Comece hoje
Duas exportações, e você vai saber.
Nada para instalar no WellnessLiving, sem chave de API e sem precisar ter rastreado nada até agora. O ano passado funciona tão bem quanto este mês.