For Landscaping & Lawn Care

Which channels produced booked, paid work?

Match completed jobs and recurring maintenance contracts to the campaigns that produced the customer.

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Landscaping & Lawn Care workspace FY2026
Completed work traced to a channel

$220,000 55% of $400,000 paid

  • Google Ads $116,000 · 29%
  • Local service ads $72,000 · 18%
  • Meta Ads $32,000 · 8%
  • Direct / Unknown $180,000 · 45%
Direct / Unknown is shown, never shared out across the channels above.
Google Ads · LeadFY2026 14 · (•••) •••-0134
Closed sale · FY2026 27$780
Matched · high confidence

The blind spot

What's actually happening

One-off design-build jobs and weekly maintenance contracts are the same lead in the reporting and completely different businesses in the accounts.

What you get

Built for Landscaping & Lawn Care.

Revenue, not calls

Rank channels by the jobs they actually closed, so one large job outweighs twenty enquiries.

Quotes that close weeks later

A quote given in spring and accepted in summer still credits the campaign behind it.

Defensible before you raise a budget

Only exact matches count automatically; anything weaker is flagged rather than assumed.

A worked example

The number you can take into a budget meeting.

Not impressions, not leads, not cost per click. Closed revenue, by the channel that produced it, for a period you choose — with the portion we could not trace shown rather than quietly shared out across your paid channels.

Total revenue$400,000paid completed work
Attributed to a channel$220,00055% of revenue
Average deal$780per paid sale
Match rate78%of sales matched
ChannelSalesRevenueShare%
Google Ads148$116,00029%
Local service ads94$72,00018%
Meta Ads41$32,0008%
Direct / Unknown229$180,00045%
01

A maintenance contract is worth years, not one invoice

A customer on a $160 monthly plan for four years is worth almost $8,000. Attributed on the first invoice, the channel that won them looks barely break-even.

Matching on the customer means every later invoice credits the original channel, and maintenance acquisition stops being the thing nobody can justify spending on.

02

Seasonality punishes the wrong comparison

Spring and autumn are not comparable, and neither is this April against last October, yet those are the comparisons most reporting defaults to.

Because there is no attribution window, the same season can be run against the same season a year earlier, which isolates what the marketing did rather than what the weather did.

Why it matters

What changes when you can prove it.

You stop defending the budget and start growing it

"We generated 400 leads" invites an argument. "This channel closed $186,400 last quarter, here is the reconciliation" ends one. The teams that can show closed revenue by channel are the teams that get the next increase approved, because they are asking with evidence rather than with conviction.

You can cut the wrong channel without a fight

Killing spend is politically harder than adding it, because someone always owns the channel being cut. A number that reconciles to the sales export takes the argument out of the room — you are not overruling a colleague's judgement, you are reading the same ledger they are.

Your reporting survives the finance review

Platform-reported conversions do not reconcile to revenue, and eventually someone in finance notices. Reporting built from your own closed-sales export starts from the number finance already trusts, which is why it holds up when it is checked.

You answer in an afternoon, not a quarter

Because this reconciles exports rather than tracking visitors, it works on months that have already closed. You are not instrumenting now to learn something in ninety days — you can answer for last quarter today, which is usually when the question is being asked.

Honest answers

The pushback we hear from Landscaping & Lawn Care.

They say

Our work is seasonal.

We say

Compare the same season year on year — there is no attribution window and nothing had to be installed at the time.

They say

Most of our jobs are small.

We say

Which is why recurring revenue must credit the original channel. That is where the value of a maintenance customer actually shows.

They say

We use a field service app.

We say

If it exports jobs or invoices to CSV, that is enough.

Pricing

Flat monthly pricing. No per-call fees.

The number here is the number on the invoice — no per-call, per-minute or per-form fees. Most landscape contractors and lawn care companies land on Starter — one workspace, one seat, and everything that makes the number defensible from the first plan.

Starter

A single business getting started

$49/mês

billed monthly

  • 1 workspace · 1 seat
  • 500 sales records / month
  • 6-month saved history
  • Phone + email matching with confidence tiers
  • Assisted column mapping
  • Your logo on every report
  • CSV export

Questions

Questions we get about Landscaping & Lawn Care.

Anything else? Talk to us — a person answers, usually the same day.

Completed jobs or invoices: a customer email or phone, the amount, and a date.

Start today

Stop guessing which ads pay off.

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