Gross profit, not form fills
Rank channels by the gross they produced, so one profitable deal outweighs a page of leads.
For Powersports Dealers
Which channels produced sold units and gross?
Match sold units, their gross and the parts and service that follow to the campaigns that produced the buyer.
No card required Nothing to install Cancel anytime
Powersports Dealers workspace FY2026
Sold units traced to a channel
$549,000 61% of $900,000 paid
- Google Ads $243,000 · 27%
- Meta Ads $162,000 · 18%
- Marketplace listings $144,000 · 16%
- Direct / Unknown $351,000 · 39%
Direct / Unknown is shown, never shared out across the channels above.
Google Ads · LeadFY2026 14 · (•••) •••-0134
Closed sale · FY2026 27$4,400
Matched · high confidence
The blind spot
What's actually happening
Powersports buying is seasonal, discretionary and researched for months. Lead forms tell you about interest, not about units.
What you get
Built for Powersports Dealers.
Long consideration, credited properly
Someone who enquired in March and bought in June still credits March's campaign.
Numbers the GM will accept
Only exact matches count automatically; anything weaker is flagged for review rather than assumed.
A worked example
The number you can take into a budget meeting.
Not impressions, not leads, not cost per click. Closed revenue, by the channel that produced it, for a period you choose — with the portion we could not trace shown rather than quietly shared out across your paid channels.
Total revenue$900,000paid sold units
Attributed to a channel$549,00061% of revenue
Average deal$4,400per paid sale
Match rate68%of sales matched
| Channel | Sales | Revenue | Share | % |
|---|---|---|---|---|
| Google Ads | 54 | $243,000 | 27% | |
| Meta Ads | 38 | $162,000 | 18% | |
| Marketplace listings | 33 | $144,000 | 16% | |
| Direct / Unknown | 79 | $351,000 | 39% |
01
The buying cycle outlasts every attribution window
Someone researches a machine in November, watches prices through winter and buys in April. The click that started it is long expired by the time the deal is written.
Matching on the buyer rather than the session credits that first campaign whenever the unit is sold, which reliably moves spring revenue back onto the winter campaigns that earned it.
02
The unit is the beginning of the relationship, not the end
Gear, parts, accessories and service follow the sale for years, and none of it is ever credited to the campaign that produced the buyer.
Because the match is on the customer, later parts and service revenue attributes to the same channel — which typically doubles what a well-performing campaign appears to be worth.
Why it matters
What changes when you can prove it.
You stop defending the budget and start growing it
"We generated 400 leads" invites an argument. "This channel closed $186,400 last quarter, here is the reconciliation" ends one. The teams that can show closed revenue by channel are the teams that get the next increase approved, because they are asking with evidence rather than with conviction.
You can cut the wrong channel without a fight
Killing spend is politically harder than adding it, because someone always owns the channel being cut. A number that reconciles to the sales export takes the argument out of the room — you are not overruling a colleague's judgement, you are reading the same ledger they are.
Your reporting survives the finance review
Platform-reported conversions do not reconcile to revenue, and eventually someone in finance notices. Reporting built from your own closed-sales export starts from the number finance already trusts, which is why it holds up when it is checked.
You answer in an afternoon, not a quarter
Because this reconciles exports rather than tracking visitors, it works on months that have already closed. You are not instrumenting now to learn something in ninety days — you can answer for last quarter today, which is usually when the question is being asked.
Honest answers
The pushback we hear from Powersports Dealers.
They say
Our business is seasonal.
We say
Compare the same season year on year. There is no attribution window and nothing had to be installed at the time.
They say
Most buyers walk in.
We say
Which the Direct / Unknown bucket is honest about. The report measures the part you pay for.
They say
Our DMS is specific to powersports.
We say
If it exports deals to CSV, that is enough. Any column layout works.
Pricing
Flat monthly pricing. No per-call fees.
The number here is the number on the invoice — no per-call, per-minute or per-form fees. Most motorcycle, ATV and marine dealers land on Growth — thirteen months of history to compare a month to the same month last year, and a PDF you can put in front of whoever holds the budget.
Mais popular
Growth
A business scaling ad spend
$199/mês
billed monthly
- 1 workspace · 2 seats
- 5,000 sales records / month
- 13-month history (year over year)
- Campaign drill-down and period comparison
- PDF + shareable read-only report
- Your logo on every report
- Priority support
Questions
Questions we get about Powersports Dealers.
Anything else? Talk to us — a person answers, usually the same day.
Sold units: a buyer email or phone, the gross or price, and a date.
Yes — later revenue credits the channel that produced the buyer.
Yes, with a category column.
Yes, if the enquiry export carries contact details.
Yes. There is no attribution window.
Encrypted, isolated per workspace, deletable, DPA available.
No.
Deal rows analysed in a calendar month. Lead rows do not count.
Nearby
Also worth reading.
Auto Dealers
Match delivered vehicles and front-end gross to the calls, forms and ads that produced them.
See how it worksRV & Marine Dealers
Match sold units and the gross they carry to the campaigns and enquiries that produced the buyer, months before the signature.
See how it worksAuto Repair Shops
Match closed repair orders and their revenue to the calls and campaigns that produced them.
See how it worksStart today
Stop guessing which ads pay off.
Upload two exports and see your real revenue by channel in minutes. Three days free, no card.