Ellos dicen
«Angi already shows how many leads I got.»
Nosotros decimos
It does, and that is the half it can see. Your invoices are the half that says what those leads were worth.
Para Angi
You pay for the match. You only get paid for the job.
Export your Angi leads, match them against the jobs you invoiced, and find out what a won job actually cost.
Sin clave de API Nada que instalar en AngiNada que instalar Sin tarjeta de créditoSin tarjeta
Angi sits on the lead side in CloseRev: export the leads it matched you to — each carries the homeowner's contact details and a date — and match them against the invoices in your own system. Angi's own help pages describe a fee for each lead you are matched to, with no dependence on whether you win the job, so its reporting describes the half of the transaction before the money. Revenue with no traceable lead is reported as Direct / Unknown.
Comprobado por última vez con la documentación del propio Angi el 25 de septiembre de 2026.
La brecha
The monthly statement lists every lead. Nothing lists which of them became work.
Angi ve
Qué se vendió, a quién y por cuánto.
ninguna fila en común
Su cuenta publicitaria ve
El clic, la palabra clave, la llamada y cuánto costó cada uno.
El archivo
Qué debe contener la exportación.
Tres cosas sostienen la coincidencia: quién, cuánto y cuándo. Todo lo demás es opcional y solo cambia cómo se puede desglosar el informe.
- Necesaria
Homeowner phone or email
On each lead record. It is what joins the lead to the customer in your own job or invoicing system.
- Necesaria
Lead date and job category
When it arrived and what the homeowner asked for. Fees differ by job size, so the category matters to the cost side.
- Necesaria
Lead fee
What the lead cost you. Kept per lead, so cost per won job can be computed exactly rather than estimated.
- Opcional
Credit or dispute status
Whether you disputed the lead. A credited lead cost nothing and should not count against the channel.
Paso a paso
Cómo sacar el archivo de Angi.
Escrito para quien tiene Angi abierto en la pestaña de al lado. Los nombres de los informes varían según la edición, así que cada paso indica qué buscar.
-
Export the leads with their fees
One row per lead with the homeowner's contact detail, the category, the date and what it cost.
-
Export your invoices
From your field service or accounting system: customer contact detail, amount, date.
-
Keep every lead, including the ones you never reached
They are paid for. Leaving them out is how a marketplace comes to look cheaper than it is.
-
Use a window that fits the job
Days for a repair, weeks to months for a replacement or a remodel. Set it before you look.
-
Upload both
The join runs on the phone and the email, normalised, and the report divides what you paid by the jobs you won.
Lo que recibe
La página que Angi no puede mostrarle.
Ingresos por canal, el número de ventas detrás de cada cifra y un grupo honesto para las que nadie pudo rastrear. Cifras de ejemplo, del caso práctico de la página Servicios para el hogar, no de una cuenta de Angi.
Atribuidos a un canal$323,10068% de $475,200
Ventas coincidentes100 de 171solo alta confianza
Ticket medio$2,820por venta pagada
| Canal | Proporción | Ventas | Ingresos |
|---|---|---|---|
| Google Ads | 54 | $218,600 | |
| Meta Ads | 29 | $66,500 | |
| Email marketing | 17 | $38,000 | |
| Directo / Desconocido | 71 | $152,100 |
Las ventas sin coincidencia quedan en Directo / Desconocido. Nunca se reparten entre los canales pagados para que el total se vea mejor.
El argumento
Qué cambia cuando cada lead y el anuncio comparten una fila.
The fee is fixed at the match and the value is decided later
Angi's own help pages for pros describe the pricing plainly: a fee for each lead you are matched to, varying with the size of the job. Nothing in that depends on whether you win it.
That is not a criticism. It is what the product is, and it means every figure the platform reports describes what happened before the homeowner chose anybody.
The number a business actually runs on — what a won job cost — needs the other half: the invoices, which live in your system and not in theirs.
Matching the two turns a cost per lead into a cost per job, and the ratio between them is the whole story of whether the channel pays.
A cost per lead that looks reasonable and a win rate of one in eight is an expensive channel. Neither figure alone would have said so.
The same line on the statement can mean something different next quarter
Angi's shareholder letter for the fourth quarter of 2024 described a change: from the end of January 2025, homeowners across its channels choose the providers they are matched with, where some requests had previously been matched automatically.
Whatever that did to any individual account, it is a reminder that a marketplace's product changes underneath the pro buying it, and a lead in one year is not necessarily the same object as a lead the year before.
Comparing this year's cost per lead with last year's is therefore not quite comparing like with like, and it can move for reasons that have nothing to do with the pro's own work.
Cost per won job survives that kind of change better, because it is measured at the invoice rather than at the platform's definition of a lead.
It is also the only figure a pro can compare honestly against a search advert or a van decal.
Disputed and credited leads belong in the file, flagged
Marketplaces generally have a process for leads that were wrong — a bad number, a job outside the area, a duplicate — and a credited lead cost the pro nothing.
Counted as a paid lead, it inflates the channel's cost; dropped silently, it hides how often the product sends something unusable.
Keeping the dispute status as a column lets the report compute cost per won job on what was actually paid, and report the dispute rate as its own number.
That dispute rate is worth watching over time. It is the closest thing to a quality measure the pro controls, and it is the first figure to move when a category's lead quality drifts.
Speed to contact is a pro's decision and it shows up in the file
A homeowner requesting a quote is usually contacting several businesses, and the first to call back has an advantage nothing else in the process gives.
Because the lead file carries the time the lead arrived, and the invoice file the jobs won, the report can show whether leads reached quickly closed at a different rate from leads reached late.
Where they do, the channel is not the problem; the response time is, and the fix is a staffing or a notification setting rather than a budget change.
It is the most common reason a marketplace is cancelled for poor results that were really the pro's own follow-up.
Preguntas justas
«Angi ya hace eso». No exactamente.
Ellos dicen
«My cost per lead is fine.»
Nosotros decimos
Then divide it by your win rate. Cost per lead and cost per won job can differ by a factor of ten.
Ellos dicen
«I cannot match every lead to a job.»
Nosotros decimos
Nobody can. The report shows what matched, what did not, and never assigns a job to a lead that the file cannot connect.
No. It reads a file you exported, so your account and your profile are never reachable from here.
Your leads with the homeowner's contact detail, category, date and fee, plus invoices from your own system.
So cost per won job is computed from what you actually paid rather than estimated from a monthly total.
Yes. You paid for them, and leaving them out makes the channel look cheaper than it is.
Keep them, flagged. A credited lead cost nothing and should not count against the channel, and the dispute rate is worth tracking on its own.
Yes, on cost per won job, which is the one figure every channel can be put on.
Long enough for the job type — days for repairs, months for replacements. Set it before you look at the results.
Often more than the channel does, and the report can show it because both files carry the dates.
Yes. Fees and win rates both differ by category, and a blended figure hides the ones that pay.
Any invoice with no matching lead from any source. Its size is stated rather than distributed.
A contact detail, a category, a date and a fee on one side; a contact detail, an amount and a date on the other. No addresses required, no messages, no reviews. Encrypted in transit and at rest and deleted with the import.
Cost per won job and revenue per lead, split by category, disputes shown, response time where the dates allow, and everything unmatched kept visible.
Por sector
Sectores que usan Angi.
Cómo se ve el informe una vez cargada la exportación, escrito para cada uno.
- Servicios para el hogar¿Qué anuncios produjeron trabajos, y no solo llamadas?
- Plomería y fontanería¿Qué anuncios produjeron trabajos que valen la pena?
- Empresas de climatización (HVAC)¿Qué anuncios vendieron equipos, y no visitas de servicio?
- Contratistas de techos¿Qué anuncios produjeron techos firmados?
- Electricistas¿Qué canales generaron trabajos eléctricos agendados?
Otros sistemas
También vale la pena leer.
¿Usa más de un sistema o está comparando? El método es el mismo; las columnas, no.
Archivo de leads y llamadas Thumbtack Local service pros Archivo de leads y llamadas Qué exportar Archivo de leads y llamadas Yelp Local businesses Archivo de leads y llamadas Qué exportar Archivo de ventas cerradas Housecall Pro Oficios de servicios residenciales Archivo de ventas cerradas Qué exportar
Los 119 sistemas 
Angi y los demás nombres de productos y logotipos de esta página pertenecen a sus propietarios y se muestran para identificar el software del que procede un archivo. CloseRev no está afiliada a ellos ni cuenta con su respaldo, y no se conecta a ninguno: lee un archivo que usted exporta.
Empiece hoy
Dos exportaciones y lo sabrá.
Nada que instalar en Angi, sin clave de API y sin necesidad de haber rastreado nada hasta ahora. El año pasado funciona igual de bien que este mes.