Eles dizem
“Angi already shows how many leads I got.”
Nós dizemos
It does, and that is the half it can see. Your invoices are the half that says what those leads were worth.
Para Angi
You pay for the match. You only get paid for the job.
Export your Angi leads, match them against the jobs you invoiced, and find out what a won job actually cost.
Sem chave de API Nada para instalar no AngiNada para instalar Sem cartão de créditoSem cartão
Angi sits on the lead side in CloseRev: export the leads it matched you to — each carries the homeowner's contact details and a date — and match them against the invoices in your own system. Angi's own help pages describe a fee for each lead you are matched to, with no dependence on whether you win the job, so its reporting describes the half of the transaction before the money. Revenue with no traceable lead is reported as Direct / Unknown.
Verificado pela última vez na documentação do próprio Angi em 25 de setembro de 2026.
A lacuna
The monthly statement lists every lead. Nothing lists which of them became work.
O Angi vê
O que foi vendido, para quem e por quanto.
nenhuma linha em comum
Sua conta de anúncios vê
O clique, a palavra-chave, a ligação e quanto cada um custou.
O arquivo
O que a exportação precisa ter.
Três coisas sustentam a correspondência: quem, quanto e quando. O resto é opcional e só muda como o relatório pode ser detalhado.
- Obrigatória
Homeowner phone or email
On each lead record. It is what joins the lead to the customer in your own job or invoicing system.
- Obrigatória
Lead date and job category
When it arrived and what the homeowner asked for. Fees differ by job size, so the category matters to the cost side.
- Obrigatória
Lead fee
What the lead cost you. Kept per lead, so cost per won job can be computed exactly rather than estimated.
- Opcional
Credit or dispute status
Whether you disputed the lead. A credited lead cost nothing and should not count against the channel.
Passo a passo
Como tirar o arquivo do Angi.
Escrito para quem está com o Angi aberto na aba ao lado. Os nomes dos relatórios variam conforme a edição, então cada passo diz o que procurar.
-
Export the leads with their fees
One row per lead with the homeowner's contact detail, the category, the date and what it cost.
-
Export your invoices
From your field service or accounting system: customer contact detail, amount, date.
-
Keep every lead, including the ones you never reached
They are paid for. Leaving them out is how a marketplace comes to look cheaper than it is.
-
Use a window that fits the job
Days for a repair, weeks to months for a replacement or a remodel. Set it before you look.
-
Upload both
The join runs on the phone and the email, normalised, and the report divides what you paid by the jobs you won.
O que você recebe
A página que o Angi não consegue mostrar.
Receita por canal, a quantidade de vendas por trás de cada número e uma categoria honesta para as que ninguém conseguiu rastrear. Números de exemplo, do caso prático da página Serviços residenciais — não de uma conta do Angi.
Atribuída a um canal$323,10068% de $475,200
Vendas com correspondência100 de 171só alta confiança
Ticket médio$2,820por venda paga
| Canal | Parcela | Vendas | Receita |
|---|---|---|---|
| Google Ads | 54 | $218,600 | |
| Meta Ads | 29 | $66,500 | |
| E‑mail marketing | 17 | $38,000 | |
| Direto / Desconhecido | 71 | $152,100 |
Vendas sem correspondência ficam em Direto / Desconhecido. Nunca são distribuídas entre os canais pagos para melhorar o total.
O argumento
O que muda quando cada lead e o anúncio ficam na mesma linha.
The fee is fixed at the match and the value is decided later
Angi's own help pages for pros describe the pricing plainly: a fee for each lead you are matched to, varying with the size of the job. Nothing in that depends on whether you win it.
That is not a criticism. It is what the product is, and it means every figure the platform reports describes what happened before the homeowner chose anybody.
The number a business actually runs on — what a won job cost — needs the other half: the invoices, which live in your system and not in theirs.
Matching the two turns a cost per lead into a cost per job, and the ratio between them is the whole story of whether the channel pays.
A cost per lead that looks reasonable and a win rate of one in eight is an expensive channel. Neither figure alone would have said so.
The same line on the statement can mean something different next quarter
Angi's shareholder letter for the fourth quarter of 2024 described a change: from the end of January 2025, homeowners across its channels choose the providers they are matched with, where some requests had previously been matched automatically.
Whatever that did to any individual account, it is a reminder that a marketplace's product changes underneath the pro buying it, and a lead in one year is not necessarily the same object as a lead the year before.
Comparing this year's cost per lead with last year's is therefore not quite comparing like with like, and it can move for reasons that have nothing to do with the pro's own work.
Cost per won job survives that kind of change better, because it is measured at the invoice rather than at the platform's definition of a lead.
It is also the only figure a pro can compare honestly against a search advert or a van decal.
Disputed and credited leads belong in the file, flagged
Marketplaces generally have a process for leads that were wrong — a bad number, a job outside the area, a duplicate — and a credited lead cost the pro nothing.
Counted as a paid lead, it inflates the channel's cost; dropped silently, it hides how often the product sends something unusable.
Keeping the dispute status as a column lets the report compute cost per won job on what was actually paid, and report the dispute rate as its own number.
That dispute rate is worth watching over time. It is the closest thing to a quality measure the pro controls, and it is the first figure to move when a category's lead quality drifts.
Speed to contact is a pro's decision and it shows up in the file
A homeowner requesting a quote is usually contacting several businesses, and the first to call back has an advantage nothing else in the process gives.
Because the lead file carries the time the lead arrived, and the invoice file the jobs won, the report can show whether leads reached quickly closed at a different rate from leads reached late.
Where they do, the channel is not the problem; the response time is, and the fix is a staffing or a notification setting rather than a budget change.
It is the most common reason a marketplace is cancelled for poor results that were really the pro's own follow-up.
Perguntas justas
“O Angi já faz isso.” Não exatamente.
Eles dizem
“My cost per lead is fine.”
Nós dizemos
Then divide it by your win rate. Cost per lead and cost per won job can differ by a factor of ten.
Eles dizem
“I cannot match every lead to a job.”
Nós dizemos
Nobody can. The report shows what matched, what did not, and never assigns a job to a lead that the file cannot connect.
No. It reads a file you exported, so your account and your profile are never reachable from here.
Your leads with the homeowner's contact detail, category, date and fee, plus invoices from your own system.
So cost per won job is computed from what you actually paid rather than estimated from a monthly total.
Yes. You paid for them, and leaving them out makes the channel look cheaper than it is.
Keep them, flagged. A credited lead cost nothing and should not count against the channel, and the dispute rate is worth tracking on its own.
Yes, on cost per won job, which is the one figure every channel can be put on.
Long enough for the job type — days for repairs, months for replacements. Set it before you look at the results.
Often more than the channel does, and the report can show it because both files carry the dates.
Yes. Fees and win rates both differ by category, and a blended figure hides the ones that pay.
Any invoice with no matching lead from any source. Its size is stated rather than distributed.
A contact detail, a category, a date and a fee on one side; a contact detail, an amount and a date on the other. No addresses required, no messages, no reviews. Encrypted in transit and at rest and deleted with the import.
Cost per won job and revenue per lead, split by category, disputes shown, response time where the dates allow, and everything unmatched kept visible.
Por setor
Setores que usam o Angi.
Como fica o relatório depois que a exportação entra, escrito para cada um.
- Serviços residenciaisQuais anúncios geraram serviços, e não só ligações?
- EncanadoresQuais anúncios geraram serviços que valem a pena?
- Empresas de climatização (HVAC)Quais anúncios venderam sistemas, e não visitas técnicas?
- Empresas de telhadosQuais anúncios geraram telhados contratados?
- EletricistasQuais canais geraram serviços elétricos agendados?
Outros sistemas
Também vale a leitura.
Usa mais de um sistema ou está comparando? O método é o mesmo; as colunas, não.
Arquivo de leads e ligações Thumbtack Local service pros Arquivo de leads e ligações O que exportar Arquivo de leads e ligações Yelp Local businesses Arquivo de leads e ligações O que exportar Arquivo de vendas fechadas Housecall Pro Prestadores de serviços residenciais Arquivo de vendas fechadas O que exportar
Todos os 119 sistemas 
Angi e os demais nomes de produtos e logotipos desta página pertencem aos seus donos e aparecem para identificar o software de onde vem um arquivo. A CloseRev não é afiliada a eles nem endossada por eles, e não se conecta a nenhum: ela lê um arquivo que você exporta.
Comece hoje
Duas exportações, e você vai saber.
Nada para instalar no Angi, sem chave de API e sem precisar ter rastreado nada até agora. O ano passado funciona tão bem quanto este mês.