Ellos dicen
«Shop-Ware already reports sales by shop.»
Nosotros decimos
It does. It has no record of what produced each customer, because that predates the first repair order.
Para Shop-Ware
A thousand-dollar ticket that was mostly parts is not a thousand-dollar ticket.
Export repair orders from Shop-Ware, upload the leads behind them, and rank channels on gross profit — shop by shop.
Sin clave de API Nada que instalar en Shop-WareNada que instalar Sin tarjeta de créditoSin tarjeta
CloseRev reads a Shop-Ware export of repair orders — the customer's phone or email, the sale and its cost, and the date — and matches it against the calls, ads and listings that produced the first visit. Repair groups running several shops need two things a single-shop report never gives them: an answer per location, and a ranking on what the work was worth after parts, not on what it was billed at. Revenue with no traceable lead is reported as Direct / Unknown.
Comprobado por última vez con la documentación del propio Shop-Ware el 25 de septiembre de 2026.
La brecha
Every location reports sales. The owner's real question is which channels produce profitable work at which shops.
Shop-Ware ve
Qué se vendió, a quién y por cuánto.
ninguna fila en común
Su cuenta publicitaria ve
El clic, la palabra clave, la llamada y cuánto costó cada uno.
El archivo
Qué debe contener la exportación.
Tres cosas sostienen la coincidencia: quién, cuánto y cuándo. Todo lo demás es opcional y solo cambia cómo se puede desglosar el informe.
- Necesaria
Customer phone or email
On the customer record, which is what joins every later visit back to the first one.
- Necesaria
Sale and cost of the repair order
What was billed and what the parts cost. Their difference is what the channel actually earned the business.
- Necesaria
Order date
When the order was closed. Keep the date of any declined work too, if the export has it.
- Opcional
Shop and labour hours
Which location, and how much technician time the job took. Both change the ranking.
Paso a paso
Cómo sacar el archivo de Shop-Ware.
Escrito para quien tiene Shop-Ware abierto en la pestaña de al lado. Los nombres de los informes varían según la edición, así que cada paso indica qué buscar.
-
Export closed repair orders with cost
One row per order with a customer contact detail, sale, cost of parts and the date.
-
Keep the shop on every row
A group-wide ranking describes no single location, and marketing is usually local.
-
Export your lead sources, by shop where possible
Tracked numbers per location, search campaigns per location, map listings, fleet programmes.
-
Take a year
Declined work that comes back months later needs time to arrive before it can be credited.
-
Upload both
The join runs on the phone and the email, normalised, with results per shop and for the group.
Lo que recibe
La página que Shop-Ware no puede mostrarle.
Ingresos por canal, el número de ventas detrás de cada cifra y un grupo honesto para las que nadie pudo rastrear. Cifras de ejemplo, del caso práctico de la página Talleres mecánicos, no de una cuenta de Shop-Ware.
Atribuidos a un canal$203,00058% de $350,000
Ventas coincidentes406 de 695solo alta confianza
Ticket medio$492por venta pagada
| Canal | Proporción | Ventas | Ingresos |
|---|---|---|---|
| Google Ads | 203 | $101,500 | |
| Anuncios de servicios locales | 142 | $77,000 | |
| Meta Ads | 61 | $24,500 | |
| Directo / Desconocido | 289 | $147,000 |
Las ventas sin coincidencia quedan en Directo / Desconocido. Nunca se reparten entre los canales pagados para que el total se vea mejor.
El argumento
Qué cambia cuando cada repair order y el anuncio comparten una fila.
A group average describes no shop
Repair groups buy marketing centrally and deliver it into several local markets, each with its own competitors and its own mix of customers.
A channel that fills bays at one location can do nothing at another a few miles away, and a group-wide figure sits between them and describes neither.
Splitting every figure by shop turns one ambiguous number into a set of local decisions, which is how a group actually allocates.
It also shows which locations are carrying a channel's group-wide result, which is usually two or three of them.
Those are the shops where changing the spend changes something.
Gross profit, not sales, is what a channel earned
Two orders with the same total can be mostly labour or mostly parts, and the business keeps very different amounts from each.
Channels do not bring the same mix. A source producing heavy parts jobs can top a sales ranking and sit near the bottom of a profit one.
Where the export carries the cost of the order, the report ranks on the difference, which is the number the owner cares about.
Where it does not, the report ranks on sales and says so, rather than implying a precision the file does not contain.
Deferred work belongs to the channel that brought the car in
A customer declines a recommendation today and comes back for it three months later. The second order often looks like a return visit with no marketing behind it.
It was produced by the first visit — and so by whatever brought the customer in the first time.
Summing by customer across a year, rather than judging each order alone, keeps that work attached to the channel that earned it.
It is also a measure of the shop: a channel whose customers come back for deferred work is producing customers who trust the shop, which is worth more than its first-visit figure suggests.
Technician hours are the constraint
A shop can only sell the hours its technicians have. A channel bringing long, low-margin diagnostic work can fill the week and leave little behind it.
Where the export carries labour hours, the report shows gross profit per labour hour by channel, which is the fairest comparison for a shop at capacity.
For a shop with idle bays the ranking that matters is different, and the report shows both so the owner can choose.
Neither figure is visible in an advertising platform, which sees clicks and calls and never sees the bay.
For a group, the per-shop version of this is the useful one. A location running at capacity should be bought different work from a location with empty bays, and a single group-wide channel budget cannot do that.
Preguntas justas
«Shop-Ware ya hace eso». No exactamente.
Ellos dicen
«We only track sales.»
Nosotros decimos
Then the report ranks on sales and says so. Adding the cost of the order is what turns it into a ranking on profit.
Ellos dicen
«Our marketing is bought for the whole group.»
Nosotros decimos
Which is why the shop split matters: the same spend lands in several different local markets.
No. It reads a file you exported, so your repair orders, inspections and customer messages stay where they are.
Closed repair orders with a customer contact detail, sale, cost of parts, date and shop.
Because a parts-heavy order and a labour-heavy order with the same total leave very different amounts in the business.
The report ranks on sales and labels it as such.
Yes, and for a group it is usually the reason to run the report at all.
Summed by customer across the year, so work declined and later approved stays with the channel that brought the car in.
Yes, where the export carries labour hours — the fairest comparison for a shop at capacity.
A year, so deferred work has time to come back.
No. Their first order is the acquisition and later orders are reported separately.
Any first visit with no traceable lead, usually untracked calls to a location's main line.
A contact detail, sale and cost figures, a date and a shop. No VINs required, no inspection photos, no payment details. Encrypted in transit and at rest and deleted with the import.
Gross profit per acquired customer by source and by shop, deferred work kept with its channel, profit per labour hour where available, and everything unmatched kept visible.
Por sector
Sectores que usan Shop-Ware.
Cómo se ve el informe una vez cargada la exportación, escrito para cada uno.
- Talleres mecánicos¿Qué canales generaron órdenes de reparación pagadas?
- Tiendas de neumáticos y rines¿Qué canales generaron tickets de neumáticos pagados?
- Talleres de carrocería¿Qué canales generaron trabajos de carrocería pagados?
- Grupos de franquicias¿Qué canales generaron ingresos, unidad por unidad?
- Ventas de flotas comerciales¿Qué canales generaron pedidos de flota?
Otros sistemas
También vale la pena leer.
¿Usa más de un sistema o está comparando? El método es el mismo; las columnas, no.
Archivo de ventas cerradas AutoLeap Auto repair shops Archivo de ventas cerradas Qué exportar Archivo de ventas cerradas Tekmetric Auto repair shops Archivo de ventas cerradas Qué exportar Archivo de ventas cerradas Shopmonkey Auto repair shops Archivo de ventas cerradas Qué exportar
Los 119 sistemas 
Shop-Ware y los demás nombres de productos y logotipos de esta página pertenecen a sus propietarios y se muestran para identificar el software del que procede un archivo. CloseRev no está afiliada a ellos ni cuenta con su respaldo, y no se conecta a ninguno: lee un archivo que usted exporta.
Empiece hoy
Dos exportaciones y lo sabrá.
Nada que instalar en Shop-Ware, sin clave de API y sin necesidad de haber rastreado nada hasta ahora. El año pasado funciona igual de bien que este mes.