Eles dizem
“AutoLeap already reports on our marketing.”
Nós dizemos
On what it sends and what it can see. The customers your reminders brought back are not evidence that the ads worked.
Para AutoLeap
Most of this month's cars were already yours.
Export invoices from AutoLeap, upload the leads behind them, and separate the customers marketing won from the ones your reminders brought back.
Sem chave de API Nada para instalar no AutoLeapNada para instalar Sem cartão de créditoSem cartão
CloseRev reads an AutoLeap export of invoices — the customer's phone or email, the amount and the date — and matches it against the calls, ads and listings that produced the first visit. A shop system that also sends reminders and follow-ups is constantly bringing back existing customers, and none of that is acquisition, so the first job of the report is to find the visit that actually won each customer. Revenue with no traceable lead is reported as Direct / Unknown.
Verificado pela última vez na documentação do próprio AutoLeap em 25 de setembro de 2026.
A lacuna
The bays are full and the marketing report takes credit for all of it, including the customers who came back because of a text you sent.
O AutoLeap vê
O que foi vendido, para quem e por quanto.
nenhuma linha em comum
Sua conta de anúncios vê
O clique, a palavra-chave, a ligação e quanto cada um custou.
O arquivo
O que a exportação precisa ter.
Três coisas sustentam a correspondência: quem, quanto e quando. O resto é opcional e só muda como o relatório pode ser detalhado.
- Obrigatória
Customer phone or email
On the customer record. Where invoices are sent and paid by text, the phone on file is unusually reliable.
- Obrigatória
Invoice total
Closed repair orders, parts and labour together.
- Obrigatória
Invoice date and customer created date
Both. The created date is how a first visit is told apart from a return, once it is known to be trustworthy.
- Opcional
Vehicle count per customer
Customers with several vehicles are worth more and behave differently.
Passo a passo
Como tirar o arquivo do AutoLeap.
Escrito para quem está com o AutoLeap aberto na aba ao lado. Os nomes dos relatórios variam conforme a edição, então cada passo diz o que procurar.
-
Export closed repair orders
One row per invoice with a customer contact detail, the total and the date.
-
Check when your customer records were created
If the shop moved to AutoLeap from another system, every imported customer carries the migration date as their created date and looks new.
-
Export your lead sources
Tracked numbers, search ads, map listings, coupons and any fleet or warranty programme.
-
Take a year
Long enough to tell a first visit from a return, and for a new customer's second visit to happen.
-
Upload both
The join runs on the phone and the email, normalised, with first visits and returns reported apart.
O que você recebe
A página que o AutoLeap não consegue mostrar.
Receita por canal, a quantidade de vendas por trás de cada número e uma categoria honesta para as que ninguém conseguiu rastrear. Números de exemplo, do caso prático da página Oficinas mecânicas — não de uma conta do AutoLeap.
Atribuída a um canal$203,00058% de $350,000
Vendas com correspondência406 de 695só alta confiança
Ticket médio$492por venda paga
| Canal | Parcela | Vendas | Receita |
|---|---|---|---|
| Google Ads | 203 | $101,500 | |
| Anúncios de serviços locais | 142 | $77,000 | |
| Meta Ads | 61 | $24,500 | |
| Direto / Desconhecido | 289 | $147,000 |
Vendas sem correspondência ficam em Direto / Desconhecido. Nunca são distribuídas entre os canais pagos para melhorar o total.
O argumento
O que muda quando cada repair order e o anúncio ficam na mesma linha.
Reminders are retention, and they wear a marketing label
A shop system that sends service reminders, follow-ups and declined-work nudges is doing valuable work. Almost all of it is aimed at customers the shop already has.
Counted in a marketing report, every car those messages bring back looks like marketing working, and the shop's acquisition spend gets credit for its retention.
The honest split is simple: a customer's first visit is acquisition; everything after it is retention, whatever message prompted it.
Reported apart, both numbers become useful. The acquisition figure tells you what the advertising bought, and the retention figure tells you what the reminders are worth.
Neither is inflated by the other, which is what makes either of them worth reading.
A migration makes every customer look new
A shop that moved to AutoLeap from another system usually imported its customer list, and every imported record carries the date of the move as its created date.
Read naively, the month of the migration shows hundreds of new customers and every marketing channel that was running looks extraordinary.
The fix is to find each customer's genuine first invoice rather than trusting the created date, which a year of invoice history makes possible.
Where the history does not go back far enough, the report says so and treats customers first seen in that period as of unknown origin rather than as new.
This one correction changes more shop reports than any other on this page.
Car count and revenue per car move separately
A channel can bring more cars at a lower ticket, or fewer cars at a higher one, and both show up as the same monthly total.
Which matters depends on the shop: a shop with empty bays wants cars; a shop at capacity wants bigger tickets on the cars it can fit.
Reporting new customers and first-visit revenue per customer separately, by channel, lets the shop choose which channel suits where it is.
It also exposes the channel that fills the lot with inspections and oil changes the bays had no room for.
Text-to-pay makes the phone number the strongest key
Where invoices are delivered and paid by text message, the phone number on the customer record has been used and confirmed at least once.
That makes the match against a lead file unusually reliable compared with systems where a number is typed in at the counter and never checked.
Normalisation still runs on both sides, and anything that does not join is reported rather than dropped.
The practical effect is that less revenue ends up in Direct / Unknown for want of a usable key, which makes the channel ranking more complete.
Perguntas justas
“O AutoLeap já faz isso.” Não exatamente.
Eles dizem
“We just moved to AutoLeap.”
Nós dizemos
Then the created dates are the migration date, and the report has to find each customer's real first visit before it can call anyone new.
Eles dizem
“All our cars are return customers.”
Nós dizemos
Then the acquisition figure will be small and honest, and the retention figure will show what that loyalty is worth.
No. It reads a file you exported, so your repair orders, inspections and messages stay where they are.
Closed repair orders with a customer contact detail, the total and the date.
Because reminders bring back customers you already had, and counting those as acquisition credits the ads with the retention work.
Imported customers carry the migration date. The report looks for each customer's real first invoice instead of trusting that date.
A year, so a first visit can be told from a return and a new customer's second visit has time to happen.
Yes. The report shows new customers and first-visit revenue per customer separately, so you can choose what suits your capacity.
Read separately from retail where the export marks them, so one account does not decide a channel's ranking.
Yes, where they carry a code or a distinct number, ranked on the same revenue as everything else.
Summed by customer, with the vehicle count kept as context.
Any first visit with no traceable lead, usually untracked calls and passing trade.
A contact detail, an amount and a date, plus a vehicle count if you include one. No VINs required, no inspection photos, no payment details. Encrypted in transit and at rest and deleted with the import.
New customers and first-visit revenue by source, retention reported apart, migrated records handled honestly, and everything unmatched kept visible.
Por setor
Setores que usam o AutoLeap.
Como fica o relatório depois que a exportação entra, escrito para cada um.
- Oficinas mecânicasQuais canais geraram ordens de serviço pagas?
- Lojas de pneus e rodasQuais canais geraram vendas de pneus pagas?
- Funilaria e pinturaQuais canais geraram serviços de funilaria pagos?
- Vendas corporativas e de frotasQuais canais geraram pedidos de frota?
- Concessionárias de motos e esportes a motorQuais canais geraram unidades vendidas e lucro bruto?
Outros sistemas
Também vale a leitura.
Usa mais de um sistema ou está comparando? O método é o mesmo; as colunas, não.
Arquivo de vendas fechadas Tekmetric Auto repair shops Arquivo de vendas fechadas O que exportar Arquivo de vendas fechadas Shopmonkey Auto repair shops Arquivo de vendas fechadas O que exportar Arquivo de vendas fechadas Shop-Ware Auto repair groups Arquivo de vendas fechadas O que exportar
Todos os 119 sistemas 
AutoLeap e os demais nomes de produtos e logotipos desta página pertencem aos seus donos e aparecem para identificar o software de onde vem um arquivo. A CloseRev não é afiliada a eles nem endossada por eles, e não se conecta a nenhum: ela lê um arquivo que você exporta.
Comece hoje
Duas exportações, e você vai saber.
Nada para instalar no AutoLeap, sem chave de API e sem precisar ter rastreado nada até agora. O ano passado funciona tão bem quanto este mês.